Pamela Patton

18/09/2026

Sports fans don't just watch the game. They pay attention to the brands that show up with it.

Research shows that sports sponsorship can create a connection that goes beyond a traditional commercial. Fans are more likely to view participating brands favorably, consider a sponsor's product, and show increased purchase intent after exposure.

For local businesses, that's the opportunity.

It's not just about putting your logo next to a game. It's about consistently showing up where your customers are already engaged, invested and paying attention.

Sports creates the passion. Smart marketing connects that passion to your business.

If sports isn't part of your 2027 marketing conversation yet, maybe it should be.

01/09/2026

Charlotte Hornets basketball has a NEW HOME!

Starting with the 2026-27 season, WSOC-TV Channel 9 and TV64 will be the season-long, free over-the-air home of the Charlotte Hornets.

That means more access for fans and a BIG opportunity for local businesses that want to connect with Charlotte sports fans.

I’m already talking with businesses about how they can be part of Hornets basketball this season. If you want your brand in the game, message me.

Read the announcement: https://www.wsoctv.com/news/local/everyone-can-watch-channel-9-tv64-announced-new-home-charlotte-hornets/SRIVTROMT5BI3PRH6SLM26YL24/

Big news, Hornets fans!

18/08/2026

Have you heard? Football lives on Channel 9!

Carolina Panthers. Monday Night Football. SEC Saturday Night Football. College Football Playoff. Big 22. And in 2027, Super Bowl LXI.

That is a LOT of football and a lot of highly engaged viewers across the Charlotte DMA coming to WSOC-TV Channel 9.

For local businesses, this is an opportunity to put your brand in front of consumers across the DMA during programming they watch live, in real time, and stay engaged with.

If reaching more consumers and building your brand across the Charlotte DMA is part of your growth plan, let's talk about how your business can be part of football on Channel 9.

11/08/2026

The 30-Minute Fix: Better-Quality Prospects

More leads aren't always the answer.

What if the real problem is that you're reaching too many of the wrong people?

In 30 minutes, let's talk about how to:

- Identify people who are actively researching and considering what you sell
- Reach better-quality prospects, not just generate more leads
- Stay in front of those prospects with high frequency as they move toward a decision
- Measure whether your advertising is actually driving business

If better-quality prospects could make a difference for your business, let's spend 30 minutes talking about it.

Schedule your 30-Minute Fix with me.

30/07/2026

Is 30 minutes worth the opportunity to grow your business by 10% to 30%?

Every day, I meet business owners who are working harder than ever—but not always seeing the growth they want.

Give my team and me 30 minutes.

We'll share:
✔️ A national update on what's working in your industry.
✔️ Real-world examples from businesses seeing results.
✔️ Typical investment levels.
✔️ Opportunities that could help your business achieve 10% to 30% better results.

No obligation. Just a business conversation focused on growth.

20/07/2026

Give my team and I 30 minutes. We'll give you a national update on what's working, show you real examples, and discuss the budgets businesses are using to achieve 10 to 30 percent better results. Schedule 30 minutes with us at www.ppmarketingconsultant.com

16/07/2026

The most successful dentists have one thing in common...

They never stop learning.

They invest in new technology.
They seek second opinions.
They stay informed about new opportunities.

Your marketing should be no different.

You don't have to change agencies, but you should know what's possible.

A second opinion on your marketing doesn't cost you anything. It might just uncover new opportunities to attract more patients and grow your practice.

Let's connect.

14/07/2026

Pam's Market Intelligence Series: Fayetteville Market | Week 1

How big is the opportunity in the Fayetteville market?

The answer might surprise you.

More than **1.16 million potential customers** live across the 10-county Fayetteville region, with over **18,000 businesses** serving this growing market.

Whether you own a local business or market to customers throughout southeastern North Carolina, understanding the market is the first step toward making smarter marketing decisions.

Every week, I'll share local market intelligence to help business owners better understand the customers they're trying to reach, including:

• Population trends
• Consumer demographics
• Business insights
• Marketing opportunities
• Industry-specific data

**If you've ever wondered whether you're reaching the right audience or simply want a second set of eyes on your marketing strategy, I'd be happy to help.** Sometimes a fresh perspective is all it takes to uncover new opportunities for growth.

**What industry are you in?**

Comment below, and I may feature your industry in an upcoming edition of Pam's Market Intelligence.

14/07/2026

Pam's Market Intelligence | Week 1

When I look at the Charlotte market, I don't just see six counties. I see opportunity.

Across Mecklenburg, Gaston, Cabarrus, Rowan, Iredell, and York Counties, there are more than **2.67 million potential customers**.

The biggest challenge for most businesses isn't finding customers. It's making sure the right people know who you are before they need you.

Each week, I'll share local market insights to help businesses make smarter marketing decisions.

What industry would you like me to feature next? Home Services, Healthcare, Automotive, Legal, Retail, or something else? Let me know in the comments.

Need a second set of eyes on your marketing? Let's connect.