12/06/2026
A client once told me she almost didn't book me because my website felt cold.
She said it didn't feel like me at all.
And she was right. I had services, prices, photos. But none of me.
I've thought about that a lot since I became a designer. Because that's the thing most beauty websites are missing β not better design. More of the actual person behind the business.
Clients choose someone they want to spend time with. Your website needs to show them who that is.
Does your website feel like you? Drop a π
below.
beautyindustrydesigner