Social Bizniz

21/11/2016

This is awesome!

Wowee, do you have Facebook's new PAGE Engagement Custom Audience feature in Ads Manager? This is awesome. 🤗 You can now create these specific audiences and use in your ad targeting:
🔹 People who visited your page, regardless of the action they took
🔹 People who engaged with any of your wall posts or ads, including all reactions, comments, shares, link clicks or carousel swipes (neato, love this!)
🔹 People who clicked any available call to action button on your page
🔹 People who send a message to your page (jackpot, LOVE this one! I've been saying for a while, be sure to *encourage* your fans/audience to private message your Page. Use the NEW Messenger as a destination in ads. Include the short link, e.g. m.me/marismith - message me! Add the Messenger chat box on your page; get the code here https://developers.facebook.com/docs/plugins/page-plugin and change the tabs field to 'messages.' Plus, jump into dialogue when appropriate via the Message button on your public comments!)
🔹 People who saved your page or any post from your Page (another jackpot; some people might not engage as much with your Page but maybe they are 'stealth' and save a bunch of your posts, especially if you share valuable content/OPC a lot! OPC = other people's content)

To understand more about how the new Page Engagement Custom Audiences work, check out my buddy Jon Loomer Digital's post here: http://www.jonloomer.com/2016/11/10/facebook-page-engagement-custom-audiences/

Do you have this feature yet? Facebook's other Engagement Custom Audiences include: Video views, interaction with Lead Ads, interaction with Canvas posts/ads.

Let your peeps know - go ahead and share this, please! 😁👍🏻 Cheers!

31/07/2016

Have a read below about the new page Design - do you have this yet? I love that you can now make full use of the cover image space .... without having to think of page titles and shadows, etc. It's great!

Do you have the new page Design yet? If you have it, it's rolling out by *user* not by page. So if you see it on your page, you'll see it on all pages. Woohoo, the cover image is clear of all extraneous buttons, images, titles, etc. You have full space to use for the design. Profile picture shifts to the top left with page name & below. Tabs shift to a left column. Your page stats is a giant section (visible to Admins only) above the wall. Page category, likes, About section, Reviews, 3 featured apps, videos, etc. shift to the right column. No right rail ads. ;)

Note the Message button icon shifts from a wee square chat icon to the actual Messenger logo. ;) And the 3 dots now has a 'More' label, which is good. (People can save your page, suggest edits for location pages, write a review, like as their page, etc.)

My buddy Hugh Briss has seen a couple variations of the new page design... check out his page for some sneak peeks and tips. From what I'm seeing, it looks like this is the version rolling out to more folks.

Thoughts??

03/05/2015

A great quote!

06/04/2015

Some short and sweet great tips on writing ad copy for Facebook ads. You can download it and keep it nearby for inspiration and even apply some of them to your Facebook posts!

The Ad Copy Cheat Sheet takes the guesswork out of writing ad copy for Facebook ads. Use it to improve your ad copy.

24/03/2015

Know your sizes for social media images ... one to bookmark and refer to.

A really simple and easy to digest, social media image sizes guide for 2015. Know your sizes to get the most out of your social media platforms.

22/03/2015

Start of a new week - make it a great one!

22/03/2015

A great collection of Facebook covers for inspiration. Enjoy! :)

Your Facebook cover is your free personal billboard. We show you how to design it like a pro.

12/08/2014

7 Habits that are hindering your happiness and what to do about them.
Good one!

How to get your happiness back on track!

12/08/2014

Facebook is demolishing the like gate! What are your thoughts? Does this affect you or does it make no difference to your life?

Facebook announced recently that it will end the process known as the like gate, where users would have to like a page to enter a contest or receive more points in a game.

12/08/2014

So sad that the world has lost Robin Williams.

Robin Williams John Keating Dead Poets Society (1989) - "you must strive to find your own voice. Because the longer you wait to begin, the less likely you are to find it at all."

04/08/2014

Good advice! :)

Creativity tip: Walk away from your work for an hour and review with fresh eyes.

28/07/2014

Extra-super-amazing offer only till 3rd August ..... take a look ..
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The one-stop-shop for online training - includes Facebook for business.