Saxon Borg

Saxon Borg Founder & Director of . I help Aussie tradies add millions to their business ☁️
Sharing everything I learn along the way.

05/06/2026

Exciting news: is coming soon 💪🔥

Stay tuned…

Sponsored by and

26/05/2026

Welcome to a super realistic week in my life 🤙

Just kidding, this was a hectic week and a bunch of fun. Keen to get to more trips like this

23/05/2026

Five questions. Sixty seconds.

Most renovation business owners can't answer all five confidently.

And the ones they can't answer are exactly where the revenue is leaking.

How did you go?

22/05/2026

Five random lead sources sounds like diversification.

It's actually just five things you can't control, can't optimise, and can't predict.

One properly built system you own beats all of them combined.

Control your leads and you control your revenue. It really is that simple.

21/05/2026

Two businesses. Same leads. One closes at 15%, one at 35%.

That's the difference between three jobs and seven jobs a month without spending an extra dollar on ads.

Know your close rate. Fix it before you scale anything else.

That's where the real money is hiding.

20/05/2026

Cold leads didn't get a referral from a mate. They filled out a form based on an ad.

They don't know you yet. The first call isn't just about booking a quote.

It's about making them feel like they made the right call filling out that form.

Bring the conviction and the care.

That's what converts strangers into clients.

19/05/2026

Boosting posts and running ads are not the same thing.

One gets you likes. The other gets you leads.

If you want real enquiries from homeowners ready to spend, you need to be in Ads Manager with the right setup.

Not just hitting boost and hoping for the best.

18/05/2026

Slow leads for a few days doesn't mean your ads are broken.

It might just mean the algorithm is still learning.

Five to seven days minimum before you change anything.

One change at a time after that. Let the data drive it, not the panic.

16/05/2026

More questions on your lead form doesn't mean better leads. It means fewer of them.

Three to four smart questions is all you need to filter the right ones through.

The real qualification happens on the phone.

Keep the form simple and let your sales process do the heavy lifting.

16/05/2026

Hiring isn't just getting help.

It's becoming responsible for someone else's livelihood.

That changes how you think, how you lead, and what you prioritise.

The team we've built is genuinely the best thing about KLOUD. And I'm still figuring out how to be better for them every day.

Address

16/8 Murray Dwyer Circuit
Newcastle, NSW
2304

Telephone

+61435262133

Website

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