McLoughlin Media & Communication Solutions

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McLoughlin Media & Communication Solutions Media and communication solutions for businesses, groups and individuals.

Chris will be back at the Bicentenary Lane Meeting Room of the Maleny Community Centre at 4pm tomorrow to present his DI...
12/10/2026

Chris will be back at the Bicentenary Lane Meeting Room of the Maleny Community Centre at 4pm tomorrow to present his DIY Social Media That Works workshop.

Affordable and practical, businesses and community groups walk away with strategies and processes they can implement straight away.

Plus if you're a Maleny Commerce member it is only $45. You can book online, or send a message to confirm attendance and pay at the door.

Whether you're posting organically or spending thousands on Meta ads, putting out content without a strategy is like thr...
11/10/2026

Whether you're posting organically or spending thousands on Meta ads, putting out content without a strategy is like throwing darts blindfolded.

This Tuesday in Maleny, our DIY Social Media That Works workshop tackles social media strategy and practical processes, drawing on more than a decade of experience managing social media for corporate clients, government, community organisations and public figures.

Just $60, or $45 for Maleny Commerce members.

Business owners: invest one hour in your social media strategy and give everything you post greater purpose.

Comment or message us to book your spot.

Chris presented an Xcite presentation about developing your business narrative at BX Nambour this week. It is great to b...
10/10/2026

Chris presented an Xcite presentation about developing your business narrative at BX Nambour this week. It is great to be part of a network of business owners that support each other. Our thanks to Sophie from Punkt for taking this photo.

This week Chris will be presenting his DIY Social Media strategy workshop at Maleny on Tuesday afternoon. In just one hour you will start to plan a strategy that aligns your content to your business goals plus learn processes to make it quicker and easier.

Book: https://events.humanitix.com/diy-social-media-that-works-maleny

Another great Coffee and Connect with the 4556 Chamber of Commerce was held on Tuesday morning. It is always fantastic t...
09/10/2026

Another great Coffee and Connect with the 4556 Chamber of Commerce was held on Tuesday morning. It is always fantastic to catch up with members of the business community from across Buderim, K***a Park, Sippy Downs and Forest Glen.

MALENY WORKSHOP FOR BUSINESSES AND COMMUNITY GROUPSGreat photos, videos and reels are valuable. But what strategy is gui...
09/10/2026

MALENY WORKSHOP FOR BUSINESSES AND COMMUNITY GROUPS

Great photos, videos and reels are valuable. But what strategy is guiding the content you're creating?

You might have a staff member who is great behind the camera, work with a talented content creator, have a VA helping with your posts, or be producing everything yourself.

But content without strategy is just content without a purpose.

At DIY Social Media That Works in Maleny, we'll look at how to connect your social media to your business or organisation's goals, understand the audiences you need to reach and build a simple content strategy.

We'll also look at processes that make planning and posting more efficient, consistent and effective.

đź“… Tuesday 13 October, 4.00pm
📍 Bicentennial Room, Maleny Community Centre

If you're already creating good content, learn how to make it work harder for your business or organisation. Comment or message to grab the booking details.

Content without strategy is just content without a purpose.For businesses and community groups managing their own social...
07/10/2026

Content without strategy is just content without a purpose.

For businesses and community groups managing their own social media, it's easy to get caught up in simply creating the next post.

But who are you trying to reach and how does your content support what you're trying to achieve?

That's where strategy and simple processes make a difference.

At DIY Social Media That Works in Maleny, Chris will help you build a practical approach to planning and creating content that is more purposeful, consistent and effective, without taking up hours of your week.

Whether you're doing it yourself, using AI, or getting help from staff, a VA or content creator, having that structure makes everything easier.

đź“… Tuesday 13 October, 4.00pm
📍 Bicentenary Room, Maleny Community Centre

Spend less time wondering what to post and start creating content with purpose. Book your place:
https://events.humanitix.com/diy-social-media-that-works-maleny

Chris attended the STUFFit Student Film Festival  at Pomona’s Majestic Theatre, enjoying everything from scripted films ...
06/10/2026

Chris attended the STUFFit Student Film Festival at Pomona’s Majestic Theatre, enjoying everything from scripted films and documentaries to experimental work, animation and music videos.

A real credit to festival director Lincoln, deputy director Rae and Cultivate The Chaos founder Robyn. There was also a proud parent moment, with Chris’s own teen joining the crew as a work experience student.

Run by Cultivate the Chaos Event Management students, StuffIt gives young people the opportunity to showcase their films and gain practical experience behind the scenes.

This afternoon, Chris will explore the power of storytelling for businesses and community groups at Create a Story That Connects in Maleny.

This practical, one-hour workshop offers a simple framework to clarify your story and create more consistent, clear and strategic content.

Today at 4pm. Book online via the link or at the door at the Maleny community centre Bicentenary Room:
https://events.humanitix.com/create-a-story-that-connects-maleny

Maleny Commerce members get a discounted rate.

Want your business or community group content to be clearer, more consistent and more strategic? Start with the story un...
05/10/2026

Want your business or community group content to be clearer, more consistent and more strategic? Start with the story underneath it.
When you're clear about who you help, why your business or organisation exists, the problem you solve and the difference you want to make, you have something to guide everything else you communicate.
Your social posts become easier to plan.
Your website and marketing tell the same story.
Your staff, VA or digital marketer have clearer direction.
Even the content you create with AI becomes more consistent with your business.
That's what we'll work on at Create a Story That Connects in Maleny tomorrow.
You'll learn a practical framework and start drafting a business narrative you can use to guide your communication.
đź“… Tuesday 6 October, 4.00pm
📍 Bicentennial Room, Maleny Community Centre
Get the story right, then use it to make the rest of your content stronger. Book your place:
https://events.humanitix.com/create-a-story-that-connects-maleny

Great storytelling rarely starts with the finished product.Chris recently visited Make Believe Magic: The Worlds of The ...
02/10/2026

Great storytelling rarely starts with the finished product.

Chris recently visited Make Believe Magic: The Worlds of The Jim Henson Company at GOMA, a fantastic celebration of creativity and storytelling.

While seeing characters, sets and props from The Muppets, Sesame Street, Fraggle Rock, The Dark Crystal, Labyrinth and more was impressive, what really stood out was the work behind them.

The storyboards, concept art, writing, script notes and character development. Ideas being tested, refined and eventually brought to life.

It's a great reminder that the stories we remember don't simply happen. There is thought, creativity and a lot of work behind how a story is developed and ultimately told.

And while most of us aren't creating Muppets or fantasy worlds, that principle applies to almost any form of communication.

The story underneath matters.

MALENY: Don't miss out on Create a Story That Connects next Tuesday.If you're creating plenty of content but your busine...
01/10/2026

MALENY: Don't miss out on Create a Story That Connects next Tuesday.

If you're creating plenty of content but your business message isn't quite connecting, the problem may be the story underneath it.

In this practical one-hour workshop, Chris will take you through a framework to develop and strengthen your business or organisation narrative, then show you how to use it strategically across your:

• Social media
• Marketing
• Website
• Content
• Everyday communication

You'll work on your own narrative during the session and leave with a draft you can continue to refine and use.

đź“… Tuesday 6 October
đź•“ 4.00pm
📍 Maleny Community Centre

Get clearer about your story and make the rest of your communication easier. Book your place:
https://events.humanitix.com/create-a-story-that-connects-maleny

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Sunshine Coast, QLD

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