Points4Purpose

17/08/2021

Do you want to unlock the secrets to generating customer referrals?

Businesses experiencing high growth rates keep their existing clients happy, generating referrals.

While some offer incentives for referrals, forcing the issue is never as powerful as those who happily spruce about your products/services because they love them.

The secret to unlocking referrals is all in how amazing you make your existing clients feel in their purchase experience.



The other secret is, it is not just about the item and the sales process, it is about the extra value you can offer which makes them want to return and tell family, friends, colleagues and anyone who will listen.

If you can make people feel/connect on an level, the will come. We deliver a program which gives your clients a reward, including supporting their nominated without it costing them a cent.

If you'd like your existing customers to happily recruit more customers, all you need to do is message us. www.points4purpose.com.au

11/08/2021

𝗪𝗵𝗼 𝗱𝗼 𝘆𝗼𝘂 𝗯𝗲𝗹𝗶𝗲𝘃𝗲 𝗵𝗮𝘀 𝘁𝗵𝗲 𝗺𝗼𝘀𝘁 𝗹𝗼𝘆𝗮𝗹 𝗳𝗮𝗻𝘀?

Not the largest fan base, but the most loyal?

Is it a sports team like Man United or something more local like Collingwood or South Sydney?

What about musicians like the Rolling Stones or The Beatles or someone more modern like a K-pop group or Taylor Swift?

Movie and TV franchises also have loyal fans - look at Star Wars or James Bond or Game of Thrones or a long-running soap like Days of our Lives or Home and Away?

What about celebs like Kim Kardashian - are their fans loyal? She is making plenty of money from them, so maybe?

So, who do you think has the most loyal fans?

Points4Purpose

06/08/2021

𝗔 𝘀𝗮𝘁𝗶𝘀𝗳𝗶𝗲𝗱 𝗰𝘂𝘀𝘁𝗼𝗺𝗲𝗿 𝗶𝘀 𝘁𝗵𝗲 𝗯𝗲𝘀𝘁 𝗯𝘂𝘀𝗶𝗻𝗲𝘀𝘀 𝘀𝘁𝗿𝗮𝘁𝗲𝗴𝘆 𝗼𝗳 𝗮𝗹𝗹.

There are traditionally two ways for keeping coming back; a great product/service delivered really well, and rewarding people for their loyalty.

We know what makes ours special, it is a third option, linking their experience to their .

Take them beyond being satisfied!

That is what Points4Purpose is all about and it is open for all businesses to sign up and use, so take a look at points4purpose.com.au

We especially love working with businesses who already know they are standing out...so tell us about your or one you love that stands out?

02/08/2021

𝗪𝗵𝘆 𝘀𝗵𝗼𝘂𝗹𝗱 𝗺𝗮𝗷𝗼𝗿 𝗿𝗲𝘁𝗮𝗶𝗹𝗲𝗿𝘀 𝗯𝗲 𝘁𝗵𝗲 𝗼𝗻𝗹𝘆 𝗼𝗻𝗲𝘀 𝘄𝗶𝘁𝗵 𝗮 𝗹𝗼𝘆𝗮𝗹𝘁𝘆 𝗽𝗿𝗼𝗴𝗿𝗮𝗺?

Chances are you or someone in your family is a member of a rewards program with one of the major supermarket chains. You then use the relevant petrol station to collect a discount or accumulate more points.

Occasionally you redeem them for something, but mostly you stay loyal because of this idea of accumulating points. Business research shows us that a customer who signs up to your is 47% more likely to buy from you again.

And when 80% of your business will come from just 20% of your customers, you can see why it pays to invest in – and reward – .

It all makes sense - so we asked the question, why should this only be for the big end of town?

Why can't we make the points matter more?

We can and we have.

So the question is, why isn't your signing up to offer Points4Purpose?

Don't you want customers you already have spending more? Lets chat! www.points4purpose.com.au

26/07/2021

𝗪𝗵𝗮𝘁 𝘄𝗶𝘀𝗱𝗼𝗺 𝗵𝗮𝘃𝗲 𝘆𝗼𝘂 𝗴𝗮𝗶𝗻𝗲𝗱 𝗳𝗿𝗼𝗺 𝗳𝗮𝗶𝗹𝘂𝗿𝗲?

Over many years I have talked to business leaders across multiple continents and varying sizes. The benefit of their collective wisdom comes from asking about their failures...

The stories themselves may vary, but the message was consistent. They forgot about their customers. They spent so much time looking for the next client that they were neglecting the existing loyal ones...

Yet, while they offered their products and services, they didn't nurture the relationship in the same way they greeted them initially. Maintaining clients is hard work and it can't be adhoc, you do need systems in place.

Points4Purposerpose was born out of the failure of others to reward loyalty. We also saw the failure of other because they too were just an extension of treating clients as a number and assuming their subscribers were driven only by self-interest.

Our story has been one of connecting the hard work of worthy causes and allowing them to benefit from everyday shopping. The reason to stay loyal is not just because I want a 'prize' or a 'discount', but because any act for yourself can a cause you feel passionate about.

We live in a world where social justice and giving are becoming more and more ingrained in our culture. We have learned from the failures, done the preparation and the hard work, so your can build with a reinforced base. That is our story...what is yours?

Let's chat about how we can help you grow lifetime value. www.points4purpose.com.au

20/07/2021

𝗛𝗮𝘃𝗲 𝘆𝗼𝘂 𝗰𝗼𝗻𝘀𝗶𝗱𝗲𝗿𝗲𝗱 𝘁𝗵𝗮𝘁 𝘁𝗵𝗲 𝗹𝗮𝗿𝗴𝗲𝗿 𝘁𝗵𝗲 𝗻𝘂𝗺𝗯𝗲𝗿 𝘁𝗵𝗲 𝗹𝗲𝘀𝘀 𝗿𝗲𝗮𝗹 𝗶𝘁 𝗳𝗲𝗲𝗹𝘀?

Think of it this way, can you really imagine the difference between a packed stadium with 40,000 people versus another with 60,000? There are too many people for us to really appreciate the 50% difference.

It is just a lot of people!



Our instincts tell us bigger is better. People throw big numbers out there to entice you in. Take the lottery for example. You see some with prizes over $100M. It's hard to comprehend what you would do with this and in truth most of us would be happy to just get $1M.

Here is another example, a credit card offers you 150,000 points to join. Seems huge - surely with that many points you can buy something worthwhile. 20 years ago it took less points than that to buy a round the world plane ticket, but now it will barely get you a one way domestic flight.

Then on the flip side, small numbers can emotionally drive us, because we can imagine them easily. In the holiday periods we hear news reports about a road toll. 3 people losing their life in a road accident is something we can all feel.

We check apps and drive to another suburb or find a brand where we can save 4c/litre on petrol. The smallest of numbers.

As a business owner you don't need to offer 'big' numbers as discounts or rewards. People will come to you if they see a small but real difference. Shopping with you can give them a small reward, but it can also make a very real, small but significant difference to a cause they love.

Lots of small numbers will make a real impact.

Implementing Points4Purpose means shopping with you will give them a small reward that will also make a very real but significant difference to a cause they love. Lots of small numbers will make a big .

www.points4purpose.com.au

14/07/2021

Loyal customers are your lifeblood. Now more than ever!

52% of customers will prioritise – and shop with – the brands where they can earn points and/or rewards

The question is: why hasn't your business established a rewards program?

We can do that for you every easily NOW. All it takes is one conversation.

Message us today and we will tell you more. www.points4purpose.com.au

30/06/2021

Points4Purpose lets you earn points as cash to either spend or donate to a Cause you love.

It's like running a mini-fundraiser on your own! Simply shop, earn points, and then donate some or all of the points. It costs you nothing!

Owen Tilbury, Senior Australian of the Year nominee, sees the real value of programs like this as it helps people in need, supports participating businesses and it doesn't cost you a cent!

𝗗𝗼𝗻𝗮𝘁𝗶𝗻𝗴 𝗶𝘀 𝘀𝗶𝗺𝗽𝗹𝗲 𝗮𝗻𝗱 𝗿𝗲𝘄𝗮𝗿𝗱𝗶𝗻𝗴.

Find a Cause you love ❣, unload your points, and go about your day with a smile on your dial!

24/06/2021

Once upon a time, if you were offered a good service, customer loyalty was pretty much a given.

Not anymore. With so much choice available to consumers now, both in physical stores and with online shopping, along with price comparison shopping, customers no longer feel the need to stay with one brand.

This is why we have to work harder to 𝗶𝗻𝘀𝗽𝗶𝗿𝗲 𝗼𝘂𝗿 𝗰𝘂𝘀𝘁𝗼𝗺𝗲𝗿𝘀 𝗮𝗻𝗱 𝗲𝗻𝗰𝗼𝘂𝗿𝗮𝗴𝗲 𝘁𝗵𝗲𝗺 𝘁𝗼 𝗸𝗲𝗲𝗽 𝗰𝗼𝗺𝗶𝗻𝗴 𝗯𝗮𝗰𝗸 – 𝘁𝗵𝗿𝗼𝘂𝗴𝗵 𝗰𝗼𝗻𝘀𝗶𝘀𝘁𝗲𝗻𝘁 𝘀𝗲𝗿𝘃𝗶𝗰𝗲 𝘁𝗵𝗮𝘁 𝗴𝗼𝗲𝘀 𝗮𝗯𝗼𝘃𝗲 𝗮𝗻𝗱 𝗯𝗲𝘆𝗼𝗻𝗱, 𝗰𝗼𝘂𝗽𝗹𝗲𝗱 𝘄𝗶𝘁𝗵 𝗴𝗿𝗲𝗮𝘁 𝗿𝗲𝘄𝗮𝗿𝗱𝘀.

Register your cause or business now to find out more. www.points4purpose.com.au

21/06/2021

Change clients to customers.

16/06/2021

This cat's name is Cricket and he's got a new home! And its thanks to devoted animal centres like RSPCA that shelters pets until they find a forever home and foster parents.

You too can do your part to help other pets be as lucky as Cricket. 💙

When you join Points4Purpose, your every day shopping can become a donation to your favourite charity like the RSPCA. Learn more by visiting points4purpose.com.au

https://web.facebook.com/RSPCATasmania/photos/4479421128753304

Cricket has a new home❤️🐾🙏

14/06/2021

𝐋𝐨𝐲𝐚𝐥𝐭𝐲 𝐩𝐫𝐨𝐠𝐫𝐚𝐦𝐬 𝐨𝐟𝐟𝐞𝐫 𝐬𝐨 𝐦𝐮𝐜𝐡 𝐦𝐨𝐫𝐞 𝐭𝐡𝐚𝐧 𝐲𝐨𝐮 𝐭𝐡𝐨𝐮𝐠𝐡𝐭:

✅ If you are not generating a steady stream of customers or orders already, launching a loyalty program 𝗵𝗲𝗹𝗽𝘀 𝗿𝗮𝗶𝘀𝗲 𝗯𝗿𝗮𝗻𝗱 𝗮𝘄𝗮𝗿𝗲𝗻𝗲𝘀𝘀 𝗮𝗻𝗱 𝗱𝗿𝗶𝘃𝗲 𝘁𝗿𝗮𝗳𝗳𝗶𝗰 𝘁𝗼 𝘆𝗼𝘂𝗿 𝘀𝗶𝘁𝗲.

✅ 𝗣𝗿𝗶𝗰𝗲-𝘀𝗲𝗻𝘀𝗶𝘁𝗶𝘃𝗲 𝗰𝘂𝘀𝘁𝗼𝗺𝗲𝗿𝘀 𝗿𝗲𝘀𝗽𝗼𝗻𝗱 𝗯𝗲𝘁𝘁𝗲𝗿 𝘁𝗼 𝗿𝗲𝘄𝗮𝗿𝗱𝘀 than customers in big-ticket or luxury markets where the price is not an important factor.

✅ It 𝗵𝗲𝗹𝗽𝘀 𝘆𝗼𝘂 𝘁𝗼 𝘀𝘁𝗮𝗻𝗱 𝗼𝘂𝘁 𝗮𝗺𝗼𝗻𝗴𝘀𝘁 𝘆𝗼𝘂𝗿 𝗰𝗼𝗺𝗽𝗲𝘁𝗶𝘁𝗶𝗼𝗻, giving you the upper hand and making you appear more customer-centric than other brands.

𝙄𝙛 𝙮𝙤𝙪 𝙬𝙖𝙣𝙩 𝙖𝙣 𝙚𝙖𝙨𝙮 𝙩𝙤 𝙞𝙢𝙥𝙡𝙚𝙢𝙚𝙣𝙩 𝙖 𝙡𝙤𝙮𝙖𝙡𝙩𝙮 𝙥𝙧𝙤𝙜𝙧𝙖𝙢, 𝙜𝙤 𝙣𝙤𝙬 𝙩𝙤 www.points4purpose.com.au 𝙛𝙤𝙧 𝙢𝙤𝙧𝙚 𝙞𝙣𝙛𝙤𝙧𝙢𝙖𝙩𝙞𝙤𝙣.

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