Full Cup Design

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Full Cup Design We are a young team of branding & visual specialists turning captivating ideas into inspiring & unforgettable brands. Let's build creative that converts.

Our strategy driven designs and our passion for storytelling pave the way for clear vision and voice.

Website design for
21/04/2026

Website design for

Packaging design for
21/04/2026

Packaging design for

26/03/2026

Grounded. Refined. Sensory.

We moved away from traditional salon aesthetics and repositioned Guava as a destination for care, ritual, and restoration.

Soft greens, warm neutrals, and organic textures bring the outside in - creating a calm, considered foundation. Paired with clean, structured typography and a sense of restraint, the brand feels elevated yet deeply human.

Imagery is tactile and immersive, focusing not just on results, but on how the experience feels. Slow. Intentional. Restorative.

A brand designed to be more than seen but something you feel. ✨

In a sea of soft pastels and whisper-quiet wellness brands, we went the other way.Brighter. Bolder. Harder to ignore.Bec...
20/03/2026

In a sea of soft pastels and whisper-quiet wellness brands, we went the other way.

Brighter. Bolder. Harder to ignore.

Because this isn’t a brand that should blend in — it’s one that supports women through one of the most transformative stages of life. It deserves to feel energising, confident and alive.

We built a system that lets each flavour pop (literally), while still feeling cohesive as a range. Playful colour. Punchy contrast. Typography that holds its own.

Still soft where it matters.
Just not visually forgettable.

This is what happens when you stop designing for the category…
and start designing for the person.

17/03/2026

HydroBump was an opportunity to break the mould.

In a category dominated by soft pastels, muted tones and overly “gentle” aesthetics, we took a different approach, creating packaging that feels funky, fresh and full of energy.

Rather than blending in, HydroBump was designed to stand out on the shelf and on screen. We leaned into bold, flavour-led colour palettes, punchy contrast and playful typography to give each variant its own personality, while still feeling cohesive as a range.

We kept the softness where it mattered - in the messaging and intention - but visually, we pushed for something more expressive and alive. Something that reflects how the customer actually wants to feel: energised, supported, and still like themselves.

It’s a clear departure from the category, and that was exactly the point.

What do you think?

17/03/2026

HydroBump was an opportunity to break the mould.

In a category dominated by soft pastels, muted tones and overly “gentle” aesthetics, we took a different approach, creating packaging that feels funky, fresh and full of energy.

Rather than blending in, HydroBump was designed to stand out on the shelf and on screen. We leaned into bold, flavour-led colour palettes, punchy contrast and playful typography to give each variant its own personality, while still feeling cohesive as a range.

We kept the softness where it mattered - in the messaging and intention - but visually, we pushed for something more expressive and alive. Something that reflects how the customer actually wants to feel: energised, supported, and still like themselves.

It’s a clear departure from the category, and that was exactly the point.

What do you think?

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Opening Hours

Monday 08:30 - 17:00
Tuesday 08:30 - 17:00
Wednesday 08:30 - 17:00
Thursday 08:30 - 17:00
Friday 08:30 - 17:00

Telephone

+61359230404

Website

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