Clever Octopus

  • Home
  • Clever Octopus

Clever Octopus Clever Octopus is a strategy-first brand studio based in the Great Southern region of Western Australia. www.cleveroctopus.com.au

Helping businesses clarify their brand, define their message + translate that thinking into cohesive design.

There’s something really special about watching people evolve over time.I’ve had the privilege of working alongside Kath...
23/05/2026

There’s something really special about watching people evolve over time.

I’ve had the privilege of working alongside Katherine through different chapters, businesses changing, ideas shifting, life unfolding and now seeing her step into this new chapter as an artist and opening her very first exhibition at the Albany Entertainment Centre.

When Katherine asked me to document this exhibition, she didn’t want traditional portraits or obvious “stand here and smile” moments. She wanted something that felt more like her work itself, layered, thoughtful, a little abstract and open to interpretation.

So rather than photographing the artist, I wanted to capture the feeling of moving through her world. The quiet moments. Reflections. Fragments. Texture. The spaces between.

I think some of my favourite stories sit in the moments people almost miss.

Congratulations Kat, what a beautiful beginning.

A little life update 🐙For the next couple of weeks Clever Octopus will be a little quieter while I take some time away t...
21/05/2026

A little life update 🐙

For the next couple of weeks Clever Octopus will be a little quieter while I take some time away to focus on my health and recovery.

As someone who is usually creating, designing, photographing and spinning a hundred ideas at once, slowing down doesn’t come naturally, but I’m learning that rest is important too.

Current client projects will still be gently ticking along as I ease back in, with replies happening as I can, and new project bookings reopening from 26 June.

Thank you for your patience, kindness and continued support of this little business of mine. I’m looking forward to returning with a full cup and fresh creative energy.

Megs x

23/03/2026

The Story Threads visual identity is built around the concept that every person carries a story and that when these stories are shared, they interweave to form something richer, stronger, and deeply connected. The brand mark and supporting design system visually express this philosophy through simplicity, symbolism, and intentional imperfection.

The primary logo brings together two contrasting typographic styles to reflect the essence of Story Threads, a balance between structure and spontaneity, clarity and humanity. The word “Story” is set in a bold, confident typeface, representing the grounding foundation of storytelling and the strength and significance of lived experience. In contrast, “Threads” is intersected by a free-flowing, hand-drawn line that moves through the letters like a physical thread being pulled, stitched, or woven.

This organic line introduces a distinctly human presence, evoking the gesture of a hand guiding or tracing meaning through each narrative. Its subtle imperfections speak to authenticity and care, reinforcing that the stories shared are not polished constructs, but expressions of real people, real moments, and genuine emotion. The thread becomes a quiet symbol of connection, weaving memory, voice, and experience into a shared and evolving narrative tapestry.

Story Threads logo was designed by the very clever Megan from: Clever Octopus 🙌🏻

22/03/2026

Kareba House isn’t just a brand… it’s a space.
A place where families are held, supported, and strengthened.

Every element was designed to feel calm, safe, and human, from the softness of the palette to the balance between structure and growth in the mark.

This is what branding can be when we slow down and listen.

Not just something you see…but something you feel.

Clever Octopus 🐙

05/02/2026

Looking back on some of the brand work created through Clever Octopus over the years and feeling deeply grateful for the clients who’ve trusted me with their stories.

Every brand carries a human behind it. A why. A heartbeat.
Being able to translate that into something visual and meaningful will never stop feeling special to me.

Creativity is the greatest gift.

Excited to see what 2026 brings and to continue showcasing the uniqueness of each business through thoughtful, clever design.

My daughter Ebony is swimming laps for Laps for Life, raising funds and awareness for youth mental health.And as her mum...
03/02/2026

My daughter Ebony is swimming laps for Laps for Life, raising funds and awareness for youth mental health.
And as her mum and as someone who has walked alongside mental health struggles both personally and within my family, this cause sits right at my heart.

Mental health isn’t something that happens “to other people”. It touches our kids. It touches our homes. It shapes how safe young people feel in the world and whether they feel seen, supported, and understood.

Ebony’s generation is carrying so much. Pressure. Expectation. Comparison. Anxiety. And the simple act of showing up, doing laps, and saying “this matters” is incredibly powerful.

I chose to donate through Clever Octopus because this business isn’t just about design or branding, it’s about people, stories, and care. It’s about using what we have to support things that truly matter.

If you’re in a position to donate, even a small amount, it genuinely makes a difference. And if nothing else, sharing this post helps keep the conversation going.

Every lap is hope. Every donation is support. Every conversation matters.

👉 Donate or learn more here:
https://www.lapsforlife.com.au/fundraisers/ebonyking60543

Thank you for holding space for this and for supporting our young people 💙

I need your help. I'm challenging myself to swim to save lives. Every day, one young person in Australia takes their own life – that's one too many. Please donate to my fundraising page and help ReachOut provide all young people in Australia with the support they need to be happy and well. ...

Running Clever Octopus with flexibility isn’t accidental, it’s intentional.Living with chronic illness means I’ve had to...
01/02/2026

Running Clever Octopus with flexibility isn’t accidental, it’s intentional.

Living with chronic illness means I’ve had to build a business that honours my health, my family and my creativity. That flexibility is what allows me to keep showing up, creating meaningful work and staying grounded.

The support of this gorgeous community is what makes that possible and one of the simplest ways you can support a small business like mine is through a Google review. They help others find me, trust me and choose to work with me.

If we’ve worked together and you felt supported, I’d be so grateful.

👉 https://g.page/r/CYWwHyixP4_AEAE/review

Thank you for backing women-led, heart-driven small business. I feel it more than you know.

📸 Parrys Beach, Western Australia

Address


Opening Hours

Tuesday 08:30 - 16:30
Wednesday 08:30 - 16:30
Thursday 08:30 - 16:30
Friday 08:30 - 16:30

Telephone

+61447450099

Alerts

Be the first to know and let us send you an email when Clever Octopus posts news and promotions. Your email address will not be used for any other purpose, and you can unsubscribe at any time.

Contact The Business

Send a message to Clever Octopus:

  • Want your business to be the top-listed Advertising & Marketing Company?

Share