Brand Conspiracy

Brand Conspiracy We are a boutique Marketing Agency, specialising in helping small businesses and SME's with their strategic marketing planning and communications.

Secretly loving this Melbourne cold snap so Alfie can wear his .woof jumper again!!
08/12/2022

Secretly loving this Melbourne cold snap so Alfie can wear his .woof jumper again!!

22/01/2022

Experienced Housekeeper required for home and office premises. Role required for 4 hours each week on Fridays 10-2pm includes 3 hours general housecleaning including showers, internal rubbish bin emptying to outside bins, and 1 hour ironing. Family home also a home office so owner will be home. Additional hours could be added to assist with deeper cleaning or windows etc. if suitable.. Prefer to pay to invoice if possible. Day/times not flexible

We love this venn diagram, reposted by one of our favourite writers Think Again will definitely be on our list in 2022...
04/12/2021

We love this venn diagram, reposted by one of our favourite writers Think Again will definitely be on our list in 2022!! Stay tuned for deets x

Yes please. (Content courtesy of )
02/12/2021

Yes please.

(Content courtesy of )

Ready, set, go ⁠Today's song is 'When the machine starts' by Missy Higgins. It's not a song about Melbourne, but Missy w...
29/10/2021

Ready, set, go
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Today's song is 'When the machine starts' by Missy Higgins. It's not a song about Melbourne, but Missy wrote it during Lockdown 1.0 about the little joys she experienced when life came to a grinding halt, and we think its eternal - notable lyrics = the whole song:-⁠
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'When the machine starts up again
Will I be chasing every car
When the machine starts up again
Will I continue outrunning my heart
When the machine starts up again
Will I be spinning all the plates
Dancing in the mirrors
Clicking all the bait
When the machine starts
Will you remind me
I saw the truth once
I saw it floating in the air
When the machine starts up again
Will I be snapping at its wheels
Drinking down the voices
Oh, and buying books on how to feel
When the machine starts up again
Will I forget what it was like
To be standing here looking up
Drinking in the sky
When the machine starts
Will you remind me
I saw the truth once
I saw it floating in the air
Oh, don't let me forget
Don't let me forget
Don't let me forget
When the machine starts up again
When the machine starts up again
When the lockdown ends
And the speed is picking up
Will you remind me, darling
What it felt like just to stop.'⁠

P.S The Tote is an iconic Melbourne live music venue - who we're pretty sure has never hosted Missy, but the juxtaposition tickled our fancy. Wishing all Melbourne businesses, artists, musicians and citizens the most fruitful, prosperous, brilliant lead-up to Christmas ever. Thanks for following.
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Our full Melbourne End of Lockdown countdown is now available as a playlist to download on Spotify at:- ⁠
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https://open.spotify.com/playlist/6zXSMoAwfcsRKIpG9LY8Dn?si=2fe5e559b302487e⁠
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Can you believe there's only 1 sleep to go?! For small Melbourne businesses, especially those in retail, being told you ...
28/10/2021

Can you believe there's only 1 sleep to go?! For small Melbourne businesses, especially those in retail, being told you can re-open is not a favour that has been granted, it's the reinstatement of the basic right to run your business and earn a living. We are not thankful, just relieved we can hope and prosper again.
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Our second last song is 'Melbourne song' by Colin Hay. Now an American citizen, Hay was a Scottish immigrant to Melbourne where he founded the band Men at Work. As the song suggests, you can leave Melbourne but she'll always woo you back - notable lyrics include:-⁠
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'I think I’ll buy a panel van head up the coast
Maybe get a tan
Get stuck behind a caravan
The land was stripped bare
Just nothin’ there so we headed down
Back to Melbourne town

Said I don’t know why
I don’t know why I always stay here
It’s you that I love
I can’t get enough
And I’ll get back to you
If you want me to.'⁠
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Our full Melbourne End of Lockdown countdown is now available as a playlist to download on Spotify at:- ⁠
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https://open.spotify.com/playlist/6zXSMoAwfcsRKIpG9LY8Dn?si=2fe5e559b302487e⁠
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Melbourne's opening up our retail and regional boundaries this Friday 29th October instead of 5th November, so we've fas...
27/10/2021

Melbourne's opening up our retail and regional boundaries this Friday 29th October instead of 5th November, so we've fast-tracked the countdown!
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Today's song is 'Melbourne' by The Whitlams. The Whitlams are a Sydney based indie-rock band lead by Tim Freedman and the Melbourne song references a band member's affection for his girlfriend and the city she lives in - notable lyrics include:-⁠
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'She paints pictures on the wall
She eats all of the garden
And has an aversion to conviction
And she calls her dog "the bear"
In love with this girl
And with her town as well
Walking 'round the rainy city
What a pity there's things to do at home.'⁠
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Our full Melbourne End of Lockdown countdown is now available as a playlist to download on Spotify at:- ⁠
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https://open.spotify.com/playlist/6zXSMoAwfcsRKIpG9LY8Dn?si=2fe5e559b302487e⁠
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We remain a little cynical, but all things point towards opening up Melbourne retail and regional boundaries this Friday...
26/10/2021

We remain a little cynical, but all things point towards opening up Melbourne retail and regional boundaries this Friday 29th October instead of 5th November, so we're fast-tracking the countdown!
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Today's song is 'Under the Clocks' by Weddings, Parties, Anything - a fan fave to be sure. If you were lucky enough to ever catch one of their Christmas shows at the Central Club Hotel in Richmond, we probably don't need to say much more. This song celebrates our fair city for all her bumps and bruises - notable lyrics include:-⁠
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'Well I'll tell you what, it's such a lark,
We'll take a walk down Fawkner Park
And check the health fanatics,
See them, they go jogging there.
Could buy some chips, a piece of flake,
Drive down and eat them by the lake,
I know a shop in Chapel Street
Where nothing could compare.
But oh oh, won't you meet me
Under the clocks, we'll go walking by the river
Through the mud and through the slime
Are you so surprised,
That I am here, full of cheer
In this fair city, in the Winter time.'⁠
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Our full Melbourne End of Lockdown countdown is now available as a playlist to download on Spotify at:- ⁠
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https://open.spotify.com/playlist/6zXSMoAwfcsRKIpG9LY8Dn?si=2fe5e559b302487e⁠
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Featured artwork in this post can be purchased from ⁠
https://www.harperandcharlie.com/collections/melbourne-prints/products/flinders-street-station-melbourne-a-day-in-town-colour-print

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Cute to some, cringy to others - the flying foxes (aka bats) are synonymous with the Melbourne Botanic Gardens.As we sta...
25/10/2021

Cute to some, cringy to others - the flying foxes (aka bats) are synonymous with the Melbourne Botanic Gardens.

As we start to open up, we're counting down the best songs written about Melbourne, the city, its people, suburbs and culture. Today's song is 'Let's go walk this town' by My Friend the Chocolate Cake, a Melbourne Chamber Pop group and notable lyrics include:-⁠
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'And let's go out tonight
The skies are unfamiliar
The passing clouds, and bats fly across the moon
Come outside now
And let's go walk this town'

After reaching peak numbers around 30,00, the huge flying fox colony from the Botanic gardens was relocated to Yarra Bend park in Kew, in 2003.

Our Melbourne End of Lockdown countdown is now available as a playlist to download on Spotify at:-

https://open.spotify.com/playlist/6zXSMoAwfcsRKIpG9LY8Dn?si=2fe5e559b302487e

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Ahh the Birdman Rally - where perfectly reasonable people strap themselves to homemade flight devices and leap into the ...
23/10/2021

Ahh the Birdman Rally - where perfectly reasonable people strap themselves to homemade flight devices and leap into the Yarra. As we start to open up, we're counting down the best songs written about Melbourne, the city, its people, suburbs and culture. Today's song is 'Yarra Song' by Billy Bragg, written in 1985. Billy Bragg is an English artist who spent time in Australia during the 80s and the song is about Melbourne being as close to England in vibe as he could find, while feeling homesick. Notable lyrics include:-⁠
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'When The Saints take on The Magpies
Someday too far away
I barrack for St. Kilda
In that funny game they play
But my heart's not really in it
My mind wanders to a town
Where The Hammers sing "I'm forever blowing bubbles"
And the rain comes pouring down'

Our Melbourne End of Lockdown countdown is now available as a playlist to download on Spotify at:-

https://open.spotify.com/playlist/6zXSMoAwfcsRKIpG9LY8Dn?si=2fe5e559b302487e

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The one sector we've cried most for during the lockdowns, its hospitality. Melbourne's vibrant, world class, passionate ...
22/10/2021

The one sector we've cried most for during the lockdowns, its hospitality. Melbourne's vibrant, world class, passionate food scene has been decimated and may never recover. And 'they' - those who clearly don't get it, must never have fully experienced it, and who clearly don't understand what it takes to create it, have killed it.

IT IS UNFORGIVABLE.

Pictured is Di Stasio Citta located on Spring St, a relatively new addition to an iconic Melbourne institution, and we think they say it best... CULTURE NOT FEAR

Melbourne food, is Melbourne culture. And when we can, as soon as we can, we should all run as fast as we can, to support Melbourne restaurants, cafe's, bars and venues.

But, and there is a but, we need to be patient and supportive. We need to understand that to staff, stock and service small, socially distanced amounts of people is bloody difficult and some venues may choose to wait until they can operate properly, before they are prepared to open again.

And while this Government flits like a honeyeater from date to date, dangling re-opening like its a Christmas bauble - feeding and serving people well, takes time and planning, and can't be turned on and off with the flick of a wrist.

Rant over, if you're still reading, today's song is 'Last Saturday Night' by Chris Wilson, another stellar Melbourne talent and ripping song. If you ever saw Chris live, consider yourself one of the lucky ones.

Our Melbourne End of Lockdown countdown is now available as a playlist to download on Spotify at:-

https://open.spotify.com/playlist/6zXSMoAwfcsRKIpG9LY8Dn?si=2fe5e559b302487e

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Maybe just another COVID head-slapping event - did the CFMEU Westgate blockade know they had a theme song locked and loa...
22/10/2021

Maybe just another COVID head-slapping event - did the CFMEU Westgate blockade know they had a theme song locked and loaded?

As we start to open up, we're counting down the best songs written about Melbourne, the city, its people, suburbs and culture. Today's song is 'West End Riot' by The Living End back, written in 1999, notable lyrics include:-⁠
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'There's a man who was born in the west workin' at a factory
There's a man from the east who know runs the whole company
How they've grown on their own not like the kids they used to be
Saturdays of sun and war are just fond memories'

Our Melbourne End of Lockdown countdown is now available as a playlist to download on Spotify at:-

https://open.spotify.com/playlist/6zXSMoAwfcsRKIpG9LY8Dn?si=2fe5e559b302487e

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