15/05/2026
π¨ Google just dropped their official guide on AI Search Optimization and it's a myth-buster.
Everyone's been talking about AEO and GEO like they're the future of SEO.
Google's response? It's just SEO.
Here's what actually matters for ranking in AI Overviews and AI Mode:
β
What you SHOULD do
β Write unique, expert-driven content that AI can't easily replicate
β Draw from real experience and genuine professional knowledge
β Keep technical SEO solid indexing, crawlability, page speed
β Optimize your Google Business Profile for local visibility
β Add high-quality images and videos to your pages
β What you can IGNORE
β Creating LLMS.txt files
β "Chunking" content into tiny pieces for AI
β Rewriting content specifically for AI systems
β Buying fake mentions or links
β Over-focusing on structured data for AI purposes
Google's simplest test:
π "Would my visitors feel satisfied after reading this?"
If yes, you're already optimizing for AI search.
The fundamentals haven't changed. Great content + solid technical SEO is still the only real strategy.
Have questions about your website's AI search visibility?
-Nayem khan