RichKeller.com

09/08/2026

https://sasquatchweather.com/

A minimalist weather companion that automatically detects your location to provide instant current conditions and a concise 5-hour forecast.

09/02/2026

I Just Wanted a Glass of Coke: Why Vibe Coding Is Losing the Plot

https://www.richkeller.com/blog/i-just-wanted-a-glass-of-coke-why-vibe-coding-is-losing-the-plot

07/21/2026

Chinese AI Models

For years, the narrative was simple: Silicon Valley builds the frontier models, everyone else catches up. That story is getting harder to tell.

Chinese AI labs are shipping competitive work. Qwen's latest models are credible. DeepSeek made noise. The gap that felt inevitable five years ago is closing faster than most people expected.

What's interesting isn't whether Chinese models will eventually match or exceed Western ones — at this point, that's a when, not an if. What's interesting is how uncomfortable it makes people in the US and Europe.

We're used to technological dominance as a given. When it becomes a contested space, the instinct is usually to regulate, restrict, or dismiss the competition. Easier than accepting that the advantage was temporary.

The real question isn't which country builds the better models. It's whether the best ideas will come from everywhere, or whether we're heading toward fragmented ecosystems that develop in isolation.

That outcome shapes a lot more than just AI.

06/24/2026

Mid-week Destress 😂

https://www.richkeller.com/blog/10-hilarious-one-liners-every-web-designer-and-seo-understands

06/22/2026

https://www.richkeller.com/blog/the-frictionless-business-what-happens-when-customers-find-you-automatically

06/01/2026

What you or your business account interact with is as important as what you post. this goes for any social media platform, I'll probably only get 1 like 😂😂😂 only interact with your ideal customer, that will amplify to similar customers. If you sell hotdogs, don't keep liking a hamburger post.

03/30/2026

Q1 Review: The Metric That Mattered Most

The first quarter of your "New Web"

We made it. The first quarter of the "New Web" is in the books.

We’ve audited our humanity, mastered GEO, and expanded to video. Now, take a look at your Lead Quality.

Are the conversations you are having better? Are the clients who call you more informed?

That is the goal of this strategy. We aren't chasing viral hits. We are chasing sustainable, high-trust business relationships.

Ready for Q2? Next quarter, we are going to dive into Automation that Doesn't Feel Robotic. Stay tuned.

— Rich Keller

03/24/2026

Why "Updating" is Better Than "New"

In 2026, "Freshness" is a ranking factor.

Why ?

You probably have a blog archive sitting there gathering dust. That is the goldmine.

The Strategy:
Don't write a new post. Take a post from 2023, update the stats, add a new "2026" section, and republish it.

It already has authority.

It already has links.

You are just telling Google, "Hey, this is still relevant."

Rich’s Corner:

I spent last weekend updating my own posts from 2016-24. It took half the time of writing new ones, and I saw a nice traffic bump in 48 hours.

Work smarter, not harder.

03/18/2026

People aren't just looking for where you are; they are looking for what people say about you.

Read more: link in 1st comment

03/10/2026

Search is Everywhere (YouTube & TikTok)

Why We Need to Talk About Video

Google is still king, but the kingdom is getting crowded.

Younger buyers (and increasingly, older ones) are skipping Google entirely.

🔎They are searching
on YouTube.

🔎They are searching
on TikTok.

Video is the New SEO Metadata

You don't need to be a "YouTuber." But you do need video content. Why?

Google owns YouTube. Video results take up huge space in search.

Trust. Seeing a face builds trust faster than reading text.