Amy Thomas

Name: Amy Thomas
Address: 3805 Cherry Loop SW, Edmonton, AB, T6X2K7, CA
Telephone: +17809997921

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Edmonton, AB
Amy Thomas

Coach and Founder at The Digital Success Formula Follow my page for tips, tools, and inspiration to turn your skills into a profitable digital product business.

I’m Amy Thomas, a digital marketing coach and mentor passionate about helping online entrepreneurs create and sell digital products that drive real results. With years of experience in digital marketing, I’ve built successful businesses and now teach others how to do the same. Let’s make your success story happen!

06/05/2026

I have a confession…

I H8 the “Make 🤑 Online” industry.

Not because making 💰 online is bad.

I’ve built multiple 7fig online businesses.
My clients have generated millions.

The problem is that somewhere along the way, an entire industry was built around selling the idea of making 🤑 instead of teaching people how to build real businesses.

Every day I see creators being told they need:

❌ A magic funnel
❌ A secret AI prompt
❌ A new course
❌ A new hack
❌ A new trend

Meanwhile, the creators quietly winning are doing something completely different.

They’re solving real problems.

They’re creating offers that genuinely help people.

They’re building systems that make it easier for customers to get results.

They’re listening, learning, improving, and serving.

Over the last couple of years, I’ve had the privilege of helping creators build recipe books, coaching programs, memberships, apps, communities, wellness brands, fitness businesses, travel guides, and education platforms.

Not one of them became successful because of a hack.

They became successful because they cared deeply about the people they serve.

The money was never the product.

The transformation was.

And when you focus on creating something that genuinely improves someone’s life, the business becomes a byproduct of the value you create.

That’s the kind of online business world I am proud to be part of.

One built on integrity.
One built on service.
One built on helping people.

The rest is just noise.

🔥

06/03/2026

‼️ Important ‼️ for anyone using PayPal on their funnels, purchase pages, memberships, or online store.

Today one of our clients reached out because customers were unable to complete their purchase, even though all of the required fields had been filled out correctly.

After investigating, testing across multiple accounts, and jumping on a call with Go High Level support, we discovered the cause:

PayPal has rolled out a worldwide update that now requires a phone number during checkout.

If your purchase form doesn’t collect a phone number, customers may receive an error message and be unable to complete their purchase.

As soon as we identified the issue, our team got to work updating the most critical purchase pages across our fully managed EVORA client accounts and we’re continuing to audit funnels as needed.

I’m sharing this because many business owners may not realize they’re potentially losing sales due to a checkout issue that has nothing to do with their offer, ads, or funnel strategy.

If you use PayPal as a payment processor, I strongly recommend testing your checkout pages today.

And if you’re one of our clients and a customer reports a checkout issue:

✅ Thank them for letting you know
✅ Ask them for the exact link they were using
✅ Contact EVORA Support immediately so we can investigate

Hopefully this helps save a few business owners from losing sales. 💖

If you know other business owners, or creators who use PayPal, please feel free to share this post so they can check their checkout pages and avoid losing sales.

a heads up would have been nice 😳

10/25/2025

This past week was one for the books…

We somehow managed to fit a month’s worth of work into 7 days! 😅

and the results… they speak for themselves.

From scaling strategies to take clients from $160K → $300K months, to rebuilding entire offer suites, launching new funnels, and celebrating incredible new partnerships, every single project this week represented real impact.

To my incredible EVORA team,
thank you for the late nights, the early starts, the problem-solving, the creativity, and the relentless commitment to excellence that makes all of this possible. We did that. 🙌

And to our amazing clients,
thank you for trusting us with your business,
your brand, and your vision.

It’s an absolute privilege to help you bring it all to life.

Here’s to building more life-changing businesses together. ✨

- EVORA - Elevate, Optimize, Rise and Automate.

09/21/2025

Steady $20k+ months don’t come from chasing hacks or running yourself ragged.
They come from building a business on value, authenticity, and connection.

When I design funnels, I start with one thing: offer structure.

Because you can have the best product in the world, but if the offer doesn’t feel clear, aligned, and rooted in trust, it won’t convert.

Here’s the difference this makes:
• Standard opt-ins: 20–30% → My funnels: ~50%
• Standard purchases: 2–5% → My funnels: up to 20%

But it’s not just the funnel. It’s how the offer is crafted:
✨ In the client’s voice
✨ In alignment with their values
✨ Designed to serve their audience first

That’s the real “secret.” When you build trust and deliver genuine value, the numbers take care of themselves.

Save this for when you’re tempted to overcomplicate, and share it with someone who needs the reminder xx

09/14/2025

To our clients: thank you for trusting us with your vision.

To our team: thank you for showing up with so much dedication and heart.

To our referral partners: thank you for believing in us and spreading the word.

This journey has completely changed my life, not just financially, but in knowing we get to make a real difference every single day.

And honestly? We’re just getting started. Here’s to growing, building, and celebrating together. ✨

05/27/2025

Everyone’s trying to sell you on the shortcut…

“Just run ads to a $37 offer and watch the leads pour in.”

But here’s what they’re not telling you:
If you skip the trust-building process, 98% of your traffic will bounce.
And unless you’ve got a massive retargeting budget, that traffic (and ad spend) is gone for good.

As someone who builds six and seven-figure funnels for some of the biggest creators online, daily! I’ll tell you this:

Low-ticket offers convert best as a second step, NOT the first.

Here’s what actually works:
→ Build a community.
→ Capture leads with something that makes them say “WOW, I needed this.”
→ Nurture them with value.
→ THEN offer the no-brainer low ticket product as a perfect next step.
→ Increase your average order value with a rock solid bump up
→ FLOOD your business with pre qualified paying customers primed and ready for your higher ticket or subscription offers

This is how I get:
→ 50% average opt-in rates
→ 5%+ purchase rates (2% is considered good!)
→ Over 2000% higher conversions than cold low-ticket funnels

Want to see how the structure works (and why it converts so well)?

Comment “funnel” and I’ll send you my FREE training that breaks it all down.

05/21/2025

Hot take: Skipping your lead capture is costing you conversions.

Trust builds sales, and it starts with a value-packed freebie.

Don’t fall for the “just-sell” trap.

Want to see how I build funnels that convert up to 2400% higher?

Comment “Funnel” and I’ll send you a FREE training.

Address

3805 Cherry Loop SW
Edmonton, AB
T6X2K7

Telephone

+17809997921

Website

https://amythomas.ca/

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