Butterfly Effect Communications

Butterfly Effect Communications Masters of Disasters. We bring calm to chaos with ethical and empathetic communications.

We bring calm to chaos with ethical and empathetic communications.

06/19/2026

What would you do if you were told to shelter in place - but your job demanded you stay? In this clip from the Chaos Communications podcast, a reporter recounts arriving at a school during an active shooter alert. With police holding position outside and the school district telling him to leave, he made a choice that defines crisis journalism: "Thanks, but this is my job."

This is what ethical crisis communications looks like from the other side of the microphone — the tension between safety protocols and the public's right to know.

🔔 Subscribe for more real stories from the frontlines of crisis communications.

04/16/2026

When Communication Fails, Communities Fall Apart | Nobody Talks About Recovery Like Her. The new video episode is now out with Deb Borsos.

Listen or watch on our podcast page!

04/13/2026

The education we received as youth and adults about Indigenous relations was not accurate. It is up to us to learn what is accurate and constantly ask tough questions to find the truth.

Listen to more on this episode with Robert Cosma at communications podcast dot com

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