Major Impact

Major Impact Major Impact is a full-service agency specializing in the collection and interpretation of data to d Ask yourself: Do I know why visitors abandon my site?

Do I know my unit economics for growth? Is my website optimized to convert visitors into customers at scale? Am I effectively increasing the lifetime value of each customer? Using responsive marketing tactics, we capture data throughout the entire customer journey then analyze, revise, and deploy new strategies to increase conversion rates, optimize websites for inbound sales, and develop highly t

argeted marketing campaigns. We keep it simple. You don’t need to be buried in data analysis — that’s our job — but we keep you informed on KPIs, data trends, and growth progress. You’re always involved through productive, actionable communication.

All these start-ups think they’re using the best growth hacking techniques. If you want to stand out, you need to be uni...
05/30/2022

All these start-ups think they’re using the best growth hacking techniques. If you want to stand out, you need to be unique, original, and most importantly, authentic. That's what we do at Major Impact.

Here, we don’t just sell services. We sell solutions to your business' unique problems. We help our clients find their voice, and then we amplify it to reach its full potential. So if you're ready to take your business to the next level, give us a call https://majorimpact.ca/contact-us/.

Are you a startup business struggling to grow or a business that wants to take their growth to the next level? Let our m...
05/27/2022

Are you a startup business struggling to grow or a business that wants to take their growth to the next level? Let our marketing experts at Major Impact help you with our tried-and-true growth marketing strategies.
Still not sure how to increase your CTR? Let me break it down for you:

✔Narrow your targeting
A small, defined audience segment is much easier to reach than a large, broad audience. Consider breaking your audience down into more niche segments if you're having trouble getting a CTR of 0.89 percent or higher.

✔Use engaging creative
People are accustomed to seeing the same static images when scrolling through Facebook, so adding a video or relatable user-generated content to the newsfeed increases the likelihood of a click. The best advertisements don't appear to be advertisements at all!

✔Improve your ad copy
It's no surprise that ad copy affects CTR. Your first sentence should address a customer's pain point or desire. Then you should offer a solution and explain how your product will improve their lives.

✔Leverage social proof
You can increase your social proof by increasing the number of likes, comments, and shares on your ads. By accumulating post engagement, you can create social proof. To do so, use Post IDs to connect the same ad across multiple ad sets, ensuring that post engagement is cumulative.

To learn more about our services, contact us today at https://majorimpact.ca/contact-us/.

To share a small tip, here's what a converting ad looks like. Just like you need a great product, you need great adverti...
05/17/2022

To share a small tip, here's what a converting ad looks like. Just like you need a great product, you need great advertising to make people want to buy it! So if you're ever doubting your business's online presence, let our experience in ad conversion get you the results you need to succeed.

For years, many businesses have relied on us for their growth marketing needs - and we're proud to have delivered results time and time again. Contact us today to for a free consultation: https://majorimpact.ca/contact-us/

The man, the myth, the legend. When it comes to growth marketing, there's nobody more passionate and knowledgeable than ...
05/10/2022

The man, the myth, the legend. When it comes to growth marketing, there's nobody more passionate and knowledgeable than our very own CEO, Michael Tkautz. Michael is an amazing entrepreneur, business mentor, and change agent. Michael is passionate about making positive social and environmental change for future generations through impact marketing, entrepreneurship, and business leadership.

He's built Major Impact from the ground up, and he's always on the cutting edge of what's new and what's next in the industry. So if you're ready to take your business to the next level, contact us today!

If you're looking for some growth marketing help, then make Major Impact your go-to company. We're an active marketing a...
05/02/2022

If you're looking for some growth marketing help, then make Major Impact your go-to company. We're an active marketing agency that understands the importance of staying ahead of the curve. But we don't just focus on numbers and analytics - we also take the time to understand your consumers' pain points.

Unlike traditional, static marketing which involves running a rigid campaign, we continually adjust your campaigns and digital presence based on specific engagement data that pinpoints their strengths and weaknesses. So if you're ready for some serious growth, reach out to us today https://majorimpact.ca/contact-us/.

Don’t sell a product, sell the problem you are solving. If you want to sell tickets to the concert, sell emotions and fe...
04/20/2022

Don’t sell a product, sell the problem you are solving. If you want to sell tickets to the concert, sell emotions and feelings that people can get. Don’t sell a laptop, sell work that you can have done with this laptop.

Major Impact leverages the power of data and customer insights to tackle your greatest challenges.

07/09/2021

We're here to take the guesswork out of your growth strategy. Our agency specializes in active, trackable marketing that delivers results.

Learn more on how we can boost your digital presence at https://majorimpact.ca/

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Kingston, ON

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