06/10/2026
We love getting messages like this one.
Michelle Ferris is the Executive Director of the Aberdeen Health Foundation. She almost didn't come to Matt's workshop. She wasn't sure she could commit a full day.
She came anyway. And what she described afterward wasn't new tools or tactics. It was a change in how she thinks about the processes inside her organization.
Most leaders don't need to learn more about AI. They need someone to show them what's relevant to their specific business and what to do first.