Imprint Marketing Group

Imprint Marketing Group Customizing creative strategies and solutions to help you realize your company's unique goals ...... to make your imprint a lasting one.

Social media is constantly evolving, and we’re keeping our finger on the pulse of all the changes. For one thing, we’re ...
08/19/2022

Social media is constantly evolving, and we’re keeping our finger on the pulse of all the changes.

For one thing, we’re big fans of IG’s new updates that keep younger users on the app safe. Though we could do without the potential implementation of the 9:16 photos, I think we’re all waiting to see what Instagram does next, after some pretty big, internet-wide backlash.

Facebook/The Metaverse is updating and expanding in many ways, and the paid opportunities are becoming much better. NFTs becoming more widespread was inevitable to some extent, so we’re not surprised.

LinkedIn’s updates are small but mighty, and having templates readily available on the mobile app for posts is super handy. And we’re never going to turn down the opportunity to save a post as a draft!

What updates surprised or didn’t surprise you this month?

Knowing your audience is a huge part of social media and running social media initiatives. If you don’t know who you’re ...
08/04/2022

Knowing your audience is a huge part of social media and running social media initiatives. If you don’t know who you’re talking to, how can you know what to say?

Luckily Instagram has great analytics to delve into when it comes to your audience, giving you insights to help inform your posts. Though the app may have its faults, it does provide good information to the creator.

How’d you do on our quiz? Less of a pass/fail kind of quiz, and more one that makes you think, but we’d still love to hear from you down below!

Sometimes less is more, and leaving some space in your logo design is an elegant way to ensure that it’s timeless, and f...
04/23/2021

Sometimes less is more, and leaving some space in your logo design is an elegant way to ensure that it’s timeless, and flexible enough to grow with your brand.

Understated designs are easy to identify and remember, which is why they’re popular with many brands. After all, brand recognition is the ultimate purpose of a logo!

A huge congratulations to Paragon Competition for their entry in the 2021 FEL Sports Car Competition! Paragon provides q...
04/19/2021

A huge congratulations to Paragon Competition for their entry in the 2021 FEL Sports Car Competition! Paragon provides quality racing and performance motorsport products. They draw on their extensive knowledge and experience as a racing team to provide the best service to their customers, and they’re known in the industry for being uncompromising about the quality of their gear.

We had so much fun working on their logo, website and ecommerce and as we continue to work alongside them, we look forward to seeing what more we’ll be achieving together! We’ll be rooting for you, Paragon!

Losing steam in the kitchen during these unprecedented times? 44th Street has got your back!They provide quick and delic...
03/19/2021

Losing steam in the kitchen during these unprecedented times? 44th Street has got your back!

They provide quick and delicious meal options for busybodies on the go.

Drawing from the idea that 44th Street provides “Real Food for Real People”, we decided to get real with the preparation instructions. We traded glossy and formal for witty and casual, in hopes of sprinkling some joy into their customers’ days.

As we continue to work with them for upcoming new items, stay tuned for their newest products to hit the shelves soon.

"May your troubles be less and your blessing be more, and nothing but happiness come through your door." — UnknownThis p...
03/17/2021

"May your troubles be less and your blessing be more, and nothing but happiness come through your door." — Unknown

This past year has been full of difficulties but here’s hoping this year will be better! Sending lots of luck from the Imprint team to you! Happy St. Patrick’s Day 🍀

Last year we were fortunate to be able to work with Artha Learning, an elearning company that develops tools and strateg...
02/28/2021

Last year we were fortunate to be able to work with Artha Learning, an elearning company that develops tools and strategies for educators and organizations. Artha stands out because of the way they actively listen to their clients, collaborating closely with them every step of the way to build a customized strategy that addresses their unique goals and pain points. Artha truly lets their clients guide the process, lending their expertise when and where it’s needed.

We’re grateful for the opportunity to have been able to work on Artha’s new branding and website. Connecting with and learning about the passionate, driven entrepreneurs and creatives in our community is one of the most rewarding parts of the branding process for us!

Audio-based marketing is fast becoming an easily accessible and widely effective tool for brands of all kinds. One risin...
02/21/2021

Audio-based marketing is fast becoming an easily accessible and widely effective tool for brands of all kinds. One rising star in the game is audio-only social networking platform Clubhouse, which hosts everything from language lessons to industry panels. Get in touch with us here at Imprint to find out how your brand can stay on the cutting edge of social media, and draw the ears of the audiences you want!

Social media shopping is bigger than ever, especially with Instagram Reels shopping feature and TikTok’s new partnership...
02/19/2021

Social media shopping is bigger than ever, especially with Instagram Reels shopping feature and TikTok’s new partnership with Shopify. If you’re a small business owner, leveraging social media is a great way to boost your sales and communicate with your audience in real time while you do it. The rise of Instagram Live sales during the pandemic has kept many local sellers and makers afloat, and bigger businesses are starting to jump on board as well.

As shoppers are getting more and more comfortable buying through social media, there’s no time like the present to start thinking about widening your e-commerce offerings beyond your website!

More than ever, our daily lives depend on AI, cloud services, mobile devices, robotics and social media. Big tech compan...
02/13/2021

More than ever, our daily lives depend on AI, cloud services, mobile devices, robotics and social media. Big tech companies that facilitate these services are dominating our economy and changing the way we work and live. Love it or hate it, it’s here to stay.

Like a lot of you, we’re wondering what the future of big tech will be and what kind of role it will continue to play in our lives in 2021 and beyond. Where do YOU think this ubiquitous industry is headed? We’d love to hear your thoughts!

Photo by: Inside Telecom

Feeling burnt out?As a creative agency that’s working remotely ourselves, we notice staying productive can take a little...
02/11/2021

Feeling burnt out?
As a creative agency that’s working remotely ourselves, we notice staying productive can take a little extra effort.
From ergonomic chairs to coffee machines, here are some recommendations for the essentials that will make your work from home experience more comfortable and help you keep a motivated mindset as you go about your day-to-day.

Link: https://nym.ag/3jIaAtP

Did you know getting dressed in the morning can help you start the day off with a motivated mindset? Changing into desig...
02/04/2021

Did you know getting dressed in the morning can help you start the day off with a motivated mindset? Changing into designated “working” clothes can help you mentally distinguish between work and leisure time, keeping you focused and prepared to take on the day. But that doesn’t mean your “working” clothes have to be stuffy or uncomfortable!
clothing is a size-inclusive, sustainable clothing brand based in Hamilton, Ontario that offers deliciously soft and comfortable clothing that is flattering for everyBODY. It’s run by a mother-daughter team who have an extraordinary story behind their brand.

Check them out if you’re looking for a new work-from-home outfit, or just want to learn more about their journey! We’re currently working on updating their website so keep an eye out for their new look and further changes yet to come!

Address

Toronto, ON

Opening Hours

Monday 9am - 5pm
Tuesday 9am - 5pm
Wednesday 9am - 5pm
Thursday 9am - 5pm
Friday 9am - 5pm

Telephone

+14165517491

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Imprint Marketing Group is a full-service, transmedia marketing agency specializing in strategy, branding, design, web, and social media. We believe impressions are everything. All that we see and all we do leaves a lasting impression, and we want to help you leave the best one possible.