Top Boi Media

Top Boi Media We help business owners to unluck hidden revenue in their business. We create systems to automate re

07/14/2022

The 'Cheat Code' For Making Your Paid Ads Work Better

07/05/2022

This Is Why You Should Always Improve Your Website Performance #

07/04/2022

This Is The Most Common Tool To Optimize Your Conversion Rate - Split Testing

07/04/2022

Suppose you want to double your leads and sales without increasing your marketing budget. The best way is to optimize the conversion rate for your website. In this video, we talk about what Conversion Rate Optimization is.

06/25/2022

Creating an accurate customer persona begins with research. You’ll need data about your customers, including demographics like age, location, household, education, and occupation. You’ll also need data that describes your customers’ goals and barriers (or pain points).

06/24/2022

Customer personas can help you focus on creating marketing materials for the people who are most likely to buy your products or services.

06/23/2022

Customer personas represent a group of similar people in a desirable audience. They are fictional users whose goals and characteristics represent the needs of a larger group of users.

Customer personas can help you focus on creating marketing materials for the people who are most likely to buy your products or services.

06/13/2022

Marketing Funnels can save your business.

Most advertisers forget that the whole point of an ad is to "sell the click". If you want people to be curious about you...
03/30/2022

Most advertisers forget that the whole point of an ad is to "sell the click". If you want people to be curious about your offer and click your ad. You need to understand what end result they're looking for. For an easy cheat code, just type in a search query that your market would search and take notes at the ads that pop up. They're most liely there because Google or Facebook gave them a high Ad quality rating. Check out the link in our bio to see a video where we go in-depth into this topic. Or shoot us a DM and we'll send you the link directly.

You captured a lead... Now what? Well, this is your time to add value, create a 'wow' experience and go for the close. I...
03/06/2022

You captured a lead... Now what? Well, this is your time to add value, create a 'wow' experience and go for the close.

If someone gives you their information, they're giving you a chance to impress them. You might not get them on the 1st try, and thats why its important to build in some automation into your marketing. So you can have follow up sequences that give you 4-5 chances at bat. If they don't buy or unsubscribe, then thats data that your campaign might not work for them. Thats what segmentation is for. Put them in another marketing sequence, and get more chances at bat.

For more information on this topic, then please click the link in our bio or send us a dm and we'll send the link over directly.

03/05/2022

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My Statement of Value

“Remember, we learned to say no to strangers, so don’t take it personally. Realize that we need to earn the trust of our market, before we ask them to give us money”

– Shomari Williams

Many businesses have the right idea when it comes to business. They’re driving traffic to their web properties, converting leads out of that traffic, and sending those leads to some sort of funnel. Usually a sales funnel, designed to convert leads into buyers. However, that’s where they make their 1st mistake.

Many SMBs (Small to Medium-sized businesses) and brands have an outdated sales funnel, with a poorly executed marketing plan. Which leads to poor conversion rates, forcing them to overspend to acquire customers. This can leave business owners, managers and entrepreneurs feeling overwhelmed, overextended and feeling discouraged from trying anything else. With having to constantly put out fires everyday, while trying to figure out this digital climate, its no wonder business managers are stuck chasing new customers to keep the lights on. Don’t remain stuck in the traditional world of sales, and let’s keep away from out-dated forms of media.