30/04/2026
“There’s a difference between knowing who your customer is and knowing how to reach them” Both are crucial, and often overlooked.
Knowing your audience was one of the conversation starters and topics I covered yesterday as part of the The Business Inc. Newcomer Session run in partnership with and the
To support Toronto entrepreneurs in launching and growing their businesses, we covered:
➡️ Finding your right audience and how to actually reach them
➡️ Market research & creating differentiation that makes you stand out
➡️ Analytics and content creation tips you can put to work immediately
The conversation and questions was energizing, its always great to be in a room full of entrepreneurs who are serious about building something real..
If your organization is looking to upskill in digital skills, I’d love to connect.