Ollo Metrics

Ollo Metrics Digital marketing and analytics for data driven marketing teams.

Catch up quickly on what happened in the AI + Marketing scene this week with Ollo's AI + Marketing Updates. Highlights i...
13/02/2026

Catch up quickly on what happened in the AI + Marketing scene this week with Ollo's AI + Marketing Updates.

Highlights include Super Bowl LX doubling down on creative storytelling (with AI-powered measurement in the mix), the rise of Generative Engine Optimization (GEO), Threads ads going global, first-party data becoming the fuel for AI bidding, and Google Ads shifting toward more intent-driven experiences.

Which update matters most for your team?

06/02/2026

How PRE-Therapy turned exposure into growth

PRE-Therapy was ready to disrupt the market, but needed the right exposure. That’s when they partnered with Ollo Metrics to plug into the data, align channels, and drive directed, high-intent traffic that turned visibility into pipeline and real growth.

A special thank you to Justin for the awesome testimonial.

We love working with great clients like PRE-Therapy and seeing our clients scale and achieve amazing results.

If you want an agency that’s adaptive, accountable, and focused on outcomes, let’s talk!

Book a strategy call with us today!

Catch up quickly on what happened in the AI + Marketing scene this week with Ollo's AI + Marketing Updates. Highlights i...
05/02/2026

Catch up quickly on what happened in the AI + Marketing scene this week with Ollo's AI + Marketing Updates.

Highlights include more granular Google Ads PMax insights, shoppable CTV and cross-campaign testing, ChatGPT introducing ads while Gemini remains ad-free, and Meta expanding its ads ecosystem.

Which update matters most for your team?

Catch up on our 2025 client wins: stronger paid media performance, smarter CRO, and measurable growth across healthcare,...
30/01/2026

Catch up on our 2025 client wins: stronger paid media performance, smarter CRO, and measurable growth across healthcare, hospitality, retail, and restaurants, all pulled from real campaigns and dashboards.

Swipe for the highlights (think triple-digit conversion lifts, lower CPLs, and ROAS momentum) and see how we turn budgets into results.

Huge thanks to our clients for trusting us with your growth.

Want to see what results we can get for your brand? Book a call.

Catch up quickly on what happened in the AI + Marketing scene this week with Ollo's AI + Marketing Updates. Highlights i...
17/01/2026

Catch up quickly on what happened in the AI + Marketing scene this week with Ollo's AI + Marketing Updates.

Highlights include LinkedIn Reserved Ads (top-of-feed reach), Google lowering remarketing audiences to 100 users, Meta’s AI-driven personalization signals, new PMax search-partner reporting, and Google’s built-in Website Optimizer tests. Which update matters most for your team?





23/12/2025

We’re not here to chase vanity metrics. We’re here to drive profitable growth with data, disciplined testing, and creatives that moves the needle.

Want a second set of eyes on your accounts? Comment “STRATEGY.”

Catch up quickly on what happened in the AI + Marketing scene this week with Ollo's AI + Marketing Updates. Highlights i...
22/12/2025

Catch up quickly on what happened in the AI + Marketing scene this week with Ollo's AI + Marketing Updates.

Highlights include AI search & citation bias, new AI tools and trends, ChatGPT Shopping with GPT-5.1, scheduling in Google Business Profiles, and Reddit rolling out verification badges. Which update matters most for your team?

12/12/2025

Too many metrics = slow decisions.

Performance marketing gets easier when you align on North Star KPIs.

We use a small set of North Star KPIs to guide us in our decisions. A tight set of metrics can act as your early-warning system, so you spot “off” signals fast and fix the right things in the chain.

What’s your #1 North Star KPI right now and why?

Follow Ollo Metrics for more marketing tips.

Need help now? Schedule a quick chat with our team! (Link in bio)

Catch up quickly on what happened in the AI + Marketing scene this week with Ollo's AI + Marketing Updates. Highlights i...
27/11/2025

Catch up quickly on what happened in the AI + Marketing scene this week with Ollo's AI + Marketing Updates.

Highlights include Google’s AI-powered ad creation & measurement, Meta’s new Predict algorithm and Advantage+ creative tools, Amazon’s Rufus upgrades with visual search, fresh updates to Google Search Console & AI Mode, and a growing debate that AI search may favour big brands.

Which update matters most for your team?

AI is changing how people discover you.ChatGPT, Gemini, and other LLMs are already recommending local businesses. Are th...
18/11/2025

AI is changing how people discover you.

ChatGPT, Gemini, and other LLMs are already recommending local businesses. Are they naming yours?

If you’re absent, you’re invisible at the exact moment of highest intent. Join us to see the latest strategies and techniques to boost your website's ranking using AI and SEO.

Join our live webinar "Rank in AI: The 2026 AI-SEO Playbook".
📅 Thu, Nov 20 at 11:00 AM PT with Warren Thompson and Pranav Patil.

You will learn how to:
- Tune your Robots.txt file and sitemap for LLMs
- Implement the right schema markup across your website
- Structure pages for AI Overviews
- Seed models with canonical facts
- BONUS: Create an AI Training Page on your website

Save your seat! Link in Bio

Catch up quickly on what happened in the AI + Marketing scene this week with Ollo's AI + Marketing Updates. Highlights i...
15/11/2025

Catch up quickly on what happened in the AI + Marketing scene this week with Ollo's AI + Marketing Updates.

Highlights include Google Ads updates, AI cloud bets, and enterprise rollouts, plus a closer look at automation transparency.

Which update do you think will impact your business the most?

🚀 October was all about growth.From new creative campaigns to data-backed optimizations, our clients saw incredible resu...
07/11/2025

🚀 October was all about growth.

From new creative campaigns to data-backed optimizations, our clients saw incredible results across their paid media efforts, and we couldn’t be prouder of the wins.

📊 Scroll through to see what we helped our clients achieve in October.

Want results like this for your business? Schedule a free call (link in our bio)

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Ollo Metrics is about clarity

The word “ollo” comes from the Galician language, which is spoken in a northwestern region of Spain. When translated to English, “ollo” means “eye”, which is central to our goal at Ollo Metrics: Clarity. Clarity in your digital marketing strategy, analytics, outcomes, and KPIs.

Our Purpose

How We Work

1. Strategize