mybow.ch

27/01/2026

Cooles Photoshooting im Aargau.etmoi

11/06/2025

Wenn der erste Eindruck digital ist – und der zweite zählt!

Früher kamen Gäste durch Empfehlungen oder Laufkundschaft.

Heute entscheiden sie oftmals digital:
- per Google-Suche
- via Instagram
- über Online-Bewertungen
- in Google Maps

Was bedeutet das für dein Restaurant?

Die digitale Präsenz muss überzeugen – ehrlich, einladend und stimmig mit dem, was Gäste vor Ort erleben.

👉 Wie du Online-Marketing gezielt für dein Restaurant nutzt, erfährst du hier:

🔗 https://mybow.ch/tipps/mehr-gaeste-restaurant/

Gäste gewinnen durch Online-Marketing, starke Website & echtes Erlebnis vor Ort. So bringst du Online Präsenz & das Reale Erlebnis zusammen.

09/06/2025

Restaurant Werbung – Wie du deine Marke positionierst.

Wie du heute Marken aufbaust und so Gäste gewinnst

Die Gastrobranche steht unter Druck: steigende Kosten, wechselnde Gästeerwartungen, neue Wettbewerber. Dazu kommen Plattformen wie Google, TripAdvisor oder Uber Eats, die das Konsumverhalten verändern. In dieser Dynamik wird klare Kommunikation zur Überlebensfrage – und zur strategischen Notwendigkeit.

Wir geben euch dazu ein paar Tipps in unserem Blog wie man bereit machen kann.

Mehr Sichtbarkeit für dein Lokal: Restaurant Werbung mit Branding, Storytelling & Strategie. Tipps speziell für Gastronomie & Food-Marken.

31/03/2025

Your brand is more than just a name it’s a valuable asset.

Brand value isn’t just about what you sell; it’s about how your audience perceives you. A strong brand creates trust, making customers willing to pay more. It builds emotional connections by aligning with values and telling a compelling story. In a crowded market, it sets you apart and makes your business irreplaceable.

🔖 Save & Share if this resonates with you!

28/03/2025

When you think about branding on a macro level, you're focusing on the vision, strategy, and long-term impact of your business.

It’s about positioning your brand strategically to align with your audience’s needs and desires, while staying true to your core values. Find about the who we are, who is your customer, what we sell and how and most important, why we do it!

🔖 Save & Share if this post helped you think about the bigger picture!

27/03/2025

Branding isn’t about quick wins, it’s about long-term investment. It’s the foundation you build over the years, creating recognition, trust, and lasting loyalty.

Think of it as a marathon, not a sprint. The effort you put in now will pay off in the future, turning your brand into something that stands the test of time.

26/03/2025

When your brand is consistent across all touchpoints—whether it’s your message, visuals, or customer experience, you build trust and familiarity.

Customers are more likely to connect with brands that feel reliable and familiar. Consistency creates recognition, strengthens your brand’s identity, and fosters loyalty.

It’s not about being perfect, it’s about being predictable and dependable.

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24/03/2025

✨ Branding is the foundation, it's who you are.
💡 Marketing is the action, it's how you reach your audience.

👉 Branding builds trust, loyalty, and value over time, while Marketing creates immediate visibility, drives sales, and generates demand.

Which one are you focusing on today? Let us know how you're using Branding and Marketing to make an impact!

23/03/2025

🚀 Branding vs. Marketing: Finding the Right Balance 🎯

Branding is not Marketing!

Branding is your identity, what you stand for. Marketing is how you promote that identity.

For SMEs, 5-10% of the budget often goes to marketing for short-term results, while 7-8% should be invested in branding for long-term growth. But the right balance depends on your business type and stage.

Marketing creates visibility and drives sales, but branding builds trust, loyalty, and long-term value. Both are essential, neglecting one weakens the other.

📊 How do you balance branding and marketing in your business? Let us know in the comments!

🔖 Save this post for future reference & share it with fellow entrepreneurs!

23/03/2025

Branding vs. Marketing: Finding the Right Balance 🎯

Branding is not Marketing!

Branding is your identity, what you stand for. Marketing is how you promote that identity.

For SMEs, 5-10% of the budget often goes to marketing for short-term results, while 7-8% should be invested in branding for long-term growth. But the right balance depends on your business type and stage.

Marketing creates visibility and drives sales but branding builds trust, loyalty, and long-term value. Both are essential, neglecting one weakens the other.

📊 How do you balance branding and marketing in your business? Let us know in the comments!

🔖 Save this post for future reference & share it with fellow entrepreneurs!

23/03/2025

Branding is not Marketing!

Branding is your identity, what you stand for. Marketing is how you promote that identity.

For SMEs, marketing typically gets 5-10% of the budget for short-term results, while branding should receive 7-8% for long-term growth. Of course, this can vary depending on the type of business or the stage of the company.

While marketing drives quick visibility and aims to generate short-term sales, branding builds lasting trust and loyalty.

How do you balance your budget between branding and marketing?