Frolic Culture

Frolic Culture 卓曼文化
PR Agency based in Shanghai
China × Global Project
Consulting / Marketing / PR / Events / Production / Media / KOL / Styling

Marshall × AXIS Bromley 750 Leshan EventFrolic supported this unforgettable celebration with full-scope PR and event ser...
27/11/2025

Marshall × AXIS Bromley 750 Leshan Event

Frolic supported this unforgettable celebration with full-scope PR and event services — from media invitations and IG collaborations to on-site hospitality, transportation, and customized event materials. We brought global voices together in Leshan to amplify the Bromley 750 party spirit across social media and beyond.

For project inquiries, please contact us at:
📩 [email protected]

Marshall × AXIS Bromley 750 Leshan EventFrolic supported this unforgettable celebration with full-scope PR and event ser...
24/11/2025

Marshall × AXIS Bromley 750 Leshan Event

Frolic supported this unforgettable celebration with full-scope PR and event services — from media invitations and IG collaborations to on-site hospitality, transportation, and customized event materials. We brought global voices together in Leshan to amplify the Bromley 750 party spirit across social media and beyond.

For project inquiries, please contact us at:
📩 [email protected]

A celebration of creativity and culture — CASETiFY STUDiO opens its first store in Chongqing at Longfor Paradise Walk.Th...
21/11/2025

A celebration of creativity and culture — CASETiFY STUDiO opens its first store in Chongqing at Longfor Paradise Walk.
The space merges local spirit with global design, featuring collaborations with the city’s graffiti community to create an interactive, street-inspired experience.

Honored to be part of this launch that brings together art, design, and urban energy.

A milestone moment for — the brand’s first flagship store in China has officially opened its doors in Shanghai. handled...
19/11/2025

A milestone moment for — the brand’s first flagship store in China has officially opened its doors in Shanghai.

handled media strategy and guest curation, connecting the launch with leading fashion publications, lifestyle voices, and key cultural tastemakers.

The event brought together a dynamic mix of influencers, industry insiders, and celebrity guests including Wang Xingyue and Zhang Wanying, marking an exciting new chapter for EMIS in the Chinese market.

The latest CMEFF came to a close in Shanghai, and Frolic Culture Agency was proud to be behind the scenes from start to ...
17/11/2025

The latest CMEFF came to a close in Shanghai, and Frolic Culture Agency was proud to be behind the scenes from start to finish.

From PR strategy and media outreach to creative design, event production, and on-site coordination, our team delivered a seamless experience across multiple venues. We even curated catering and guest dinners — making sure every touchpoint was thoughtfully managed.

Grateful to our partners and team who brought this vision to life. On to the next project.

teamed up with to celebrate the opening of their new flagship store in Guangzhou — delivering end-to-end support from ...
14/11/2025

teamed up with to celebrate the opening of their new flagship store in Guangzhou — delivering end-to-end support from PR strategy and KOL activations to content creation and on-site experiences.

By fusing the pulse of the local community with the essence of street culture, we helped make this launch a moment that connected both online and offline.

For project inquiries, reach us at:
📩 [email protected]

#潮流文化 #品牌传播 #广州活动 #创意执行

Sinar Mas Plaza has introduced Playground X — a bold new rooftop hub where sports and lifestyle collide in the center of...
12/11/2025

Sinar Mas Plaza has introduced Playground X — a bold new rooftop hub where sports and lifestyle collide in the center of Shanghai. The launch brought the vision to life with everything from a star-studded basketball showdown to a runway fashion moment, proving how the space seamlessly unites energy, style, and culture.

was thrilled to be part of the journey — shaping content, curating guest experiences, casting for the show, and ensuring flawless ex*****on on-site.

Shanghai just gained its ultimate playground for urban culture.

A refreshed chapter for CASETiFY STUDiO — the brand’s Sanlitun Taikoo Li store in Beijing reopens with a new look and im...
10/11/2025

A refreshed chapter for CASETiFY STUDiO — the brand’s Sanlitun Taikoo Li store in Beijing reopens with a new look and immersive experience.

The upgraded space introduces new product lines, exclusive IP collaborations, and Beijing’s first full custom travel case station — creating a vibrant destination for creativity and self-expression.

CASETiFT officially opened its WS Mall store, introducing exclusive city-inspired designs that celebrate Wuhan’s unique ...
21/03/2025

CASETiFT officially opened its WS Mall store, introducing exclusive city-inspired designs that celebrate Wuhan’s unique culture and creativity.

By embracing local influences, CASETiFY continues to connect with communities worldwide, bringing fresh style experiences while showcasing its innovative edge.

To mark the occasion, welcomed key media and KOLs, including Wuhan Gogo (武汉gogo), Wuhan TV (武汉广播电视台), and Changjiang Daily (长江日报) to cover the event.

Here’s to more exciting moments ahead! 🎉

Enter The Sound Of The City! This collaboration between Angelo Baque’s Awake NY and Marshall redefines the aesthetic of ...
19/03/2025

Enter The Sound Of The City!

This collaboration between Angelo Baque’s Awake NY and Marshall redefines the aesthetic of audio equipment, balancing functionality with perfected design.

is managing public relations and communications for in China. For inquiries about new products, placements, or music collaborations, feel free to reach out to us at [email protected].

celebrated its 25th anniversary with the FW24 series launch at the ACU store in Shanghai. FrolicCulture invited media i...
17/03/2025

celebrated its 25th anniversary with the FW24 series launch at the ACU store in Shanghai. FrolicCulture invited media including HYPEBEAST, NOWRE, and AYKES, along with local Chinese KOLs, to join the event.

The pop-up event combined diverse media styles and KOLs to spotlight KRAKATAU’s cutting-edge outdoor wear, connecting the brand’s future-forward aesthetics with Shanghai’s vibrant audience.

Featuring Chinese KOL: from


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Room 202 KYMS Office Building, No. 1 Anyuan Road, Jing’an District
Shanghai
200041

Opening Hours

Monday 10:00 - 18:00
Tuesday 10:00 - 18:00
Wednesday 10:00 - 18:00
Thursday 10:00 - 18:00
Friday 10:00 - 18:00

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