Buzz Dealer

16/06/2026

Choosing a business name isn't just about creativity.

It's about whether people can remember it, understand it, and comfortably use it in conversation.

This Forbes Agency Council article explores practical ways to test a new business name before launch, helping businesses avoid costly branding mistakes down the road.

The article also includes a contribution from Buzz Dealer CEO Uri Samet.

Coming up with a name for their new business is often one of the first brand decisions a founder makes—it's also one of the hardest to undo.

09/06/2026

We're back! 🚀

We'll be exhibiting at iFX Expo International 2026, and we'd love to see you at Booth #159.

A lot has changed since last year's expo. AI has become a major part of how people discover and research brands, influencing what they see long before they ever visit a website.

That's exactly what we'll be talking about this year.

Stop by to learn how GEO, Online Reputation Management, and Digital PR are helping brands stay visible in an AI-driven world.

We'll also be introducing Buzz Dealer Online, our brand-new self-service Digital PR platform.

📍 Booth #159
📅 iFX Expo International 2026

See you there!

09/06/2026

In an industry obsessed with the next trend, it's easy to forget that some of the best marketing lessons haven't changed at all.

Building trust, understanding your audience, and creating real connections remain just as important today as they were years ago.

This Forbes Agency Council article explores 20 timeless marketing fundamentals, including a contribution from Buzz Dealer CEO Uri Samet.

Marketing leaders shouldn’t ignore new technology or emerging trends, but they must understand the timeless fundamentals that should guide every new strategy.

02/06/2026

Everyone seems to have an opinion on AI-generated content these days.

Some say avoid AI altogether. Others try to game detection tools.

The reality is more nuanced.

In this Forbes Agency Council article, Buzz Dealer CEO Uri Samet shares seven practical strategies for navigating the AI detection challenge while keeping content authentic, valuable, and effective.

Definitely worth checking out.

These strategies are the ones I've watched move the needle over the past year in client work.

26/05/2026

Your online reputation has become your digital first impression.

Today, clients, employers, investors, and even AI platforms evaluate people long before a conversation ever happens. What appears online - and how it’s perceived - can directly influence trust and opportunity.

In our latest article, we explore why your online reputation has effectively become your modern-day CV, and why managing it is more important than ever.

Read more:

Your CV is no longer the first thing people see. In the AI era, search results and AI assistants build your reputation before you ever meet. Discover how to manage your digital footprint

06/05/2026

Online reputation management is changing.

People no longer rely only on search engines to evaluate brands, they increasingly ask AI platforms directly. And those platforms don’t just display links. They interpret, summarize, and recommend based on the information they trust across the web.

In our latest article, we explore how GEO and AI-driven search are reshaping ORM, and what brands need to understand moving forward.

Read more:

GEO for ORM shows how AI search is rewriting brand reputation. Learn how entity clarity, sentiment, and authority shape what AI says about your brand.

30/04/2026

Getting discovered online is important.

Having strong sentiment is critical.

But neither creates long-term momentum without authority.

Authority is what helps brands earn stronger placements, better visibility, and more trust over time - especially as AI platforms increasingly decide what gets surfaced and recommended.

In our latest article, we break down why authority compounds and why brands need to start building it now.

Read more:

Discoverability gets you found. Sentiment removes doubt. Authority is what makes AI choose you first and most often. Here is how it compounds.

27/04/2026

AI has made content production easier than ever.

The problem? Consumers are being flooded with generic, low-quality content - and they’re starting to tune it out.

That’s why brands that prioritize originality, creativity, and authentic human connection will stand out even more moving forward.

This Forbes Agency Council article breaks down practical ways brands can rise above the noise, with insights from multiple agency leaders - including Buzz Dealer CEO Uri Samet.

Read more:

When everything begins to look and sound the same, consumers can lose interest fast—here are some nondigital ways for brands to stand out when people start to tune out.

23/04/2026

Being visible online doesn’t guarantee you’ll be recommended by AI.

What matters just as much is how your brand is perceived across the web.

AI systems analyze sentiment from multiple sources - reviews, media coverage, and online discussions - to form a picture of your credibility and trustworthiness.

If that picture is mixed or unclear, your brand may still be found… but not recommended.

We break this down in detail in our latest article:

How AI systems read sentiment, reviews, and coverage to shape brand recommendations. Discover why sentiment is Pillar Two of the Buzz Dealer Framework.