20/12/2025
Here's how we stlructure our clients Meta ads campaigns to generate maximum ROI after Meta Andromeda update.
In one campaign, we're launching fresh messaging angle and creative concepts, deliberately using broad targeting.
The goal is to allow the algorithm to identify the ideal audience based on the message and ad creative itself. Simultaneously, we're running a separate campaign, testing different targeting keywords related to the client's product or service. This allows us to see which strategy performs better.
Check out the latest episode of The Scaling Season Podcast for a full breakdown.
Available wherever you listen to your podcasts 🔥
.
l