At Saudi Sports Group, we believe the core value of sport lies within its ability to break down barriers and cross borders without question. Our sporting ambition is multi-national and without boundary. Saudi Sports Group is our vehicle for making this happen. In conjunction and with the trust of Sportscode our aim is to increase our activities in the Middle East and Africa. Within Saudi Sports Gr
oup, the aim is to develop the brand exposure and expansion as a leading athlete marketing company. A key part of this is creating and developing a strategy. Saudi Sports Group implements that strategy in support of our goals & those of our subsidiaries across the GCC and AFRICA
There is a revolution in the sports industry in the Middle East that is mainly driven by new media. Our intention is to create a network of websites & supporting Apps that highlight rising stars of each nation, by providing Schools, University and Federation news articles, along with international media. To help with this development, we are developing a significant online presence, backed up by app technology. Saudi Sports Group offers elite coverage of local sports and events, while providing insider details, behind the scene coverage and exclusive facts from the world of sport to your local community. Sports 966 is with us and further role out of Sports 961; Sports 971 along with regionally specialised sites fits with our development plans. An athlete-driven program by nature, Saudi Sports Group, seeks to showcase athletic skill at all levels by reaching a broad range of raw talent from local schools. By reaching this target objective of contributing to the arsenal of a young generation, we focus on providing a better sports mentality, which will lead to a better sports society.
