26/08/2024
The visual identity for Lucas Scandura's Twitch, Oldscan, is designed to convey authenticity, fun and nostalgia. The modern and relaxed design reflects the passion for the classics of the world of games.
The logo is a unique and stylized representation of channel name, Oldscan. The letters were designed with a retro touch, conveying the unique vibe of old games. The icon incorporated into the logo is a fusion of iconic games of games such as controls and pixels, symbolizing the richness and diversity of the gamer universe.
The chosen color palette brings vibrant shades: represents the energy and fun of games, adds a touch of modernity and offers a subtle contrast, reflecting the classic heritage. Together, these visual elements express the unique essence of the Oldscan channel, inviting everyone to embark on this nostalgic and fun journey.
Full project here:
EN - Branding and visual identity project. Logo development, typography, color palette and graphic design.PT - Projeto de branding e identidade visual. Desenvolvimento de logotipo, tipografia, paleta de cores e design gráfico.