10/12/2024
🌻 Cultivating a Sustainable Future with SAMANU 🌻
We are thrilled to have partnered with SAMANU, one of Ethiopia's leading FMCG companies, to bring their vision to life during a remarkable farm visit near Arba Minch! 🚜
This project showcased SAMANU's commitment to local sourcing for their popular product, Tena edible oil. Stakeholders, including government representatives and NGOs, got a firsthand look at sunflower production—a critical step toward empowering local farmers and strengthening Ethiopia's agricultural supply chain. 🌾
At UsQual, we ensured the event was as impactful as SAMANU envisioned. From organizing the site visit to arranging a visual presentation, Q&A session, and farm-side refreshments, we made sure every detail resonated with SAMANU’s mission of sustainability and innovation. 🎯
Here's to more collaborations that pave the way for progress and partnerships! 🤝✨