Louise McDonnell - Sellonsocial.media

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Louise McDonnell - Sellonsocial.media 💗 Digital Strategy
👍Agency - Strategy & Implementation
👨‍🎓 Academy - Learn from the Experts

Sell On Social Media Academy & Full Social Media Agency offering Social Media & Ad Management Packages.

Two days focused on connection, authority and meaningful business conversations.MIB WE Believe: Authority and Legacy wit...
30/09/2026

Two days focused on connection, authority and meaningful business conversations.

MIB WE Believe: Authority and Legacy with Integrity is taking place at the Assembly Buildings in Belfast on 6–7 October 2026, bringing together up to 150 women in business for an event designed around real connection, practical conversations and opportunities to move your business forward.

There’s also a curated supervised play area running throughout the event, making it easier for women with children to attend.

🎟️ Use code CONFIDENCE at checkout to get 25% off General Admission or VIP tickets.

Grab your tickets now! (Link in comment 👇)

October is nearly here, so now’s a good time to get prepared and start thinking about what you’ll be posting.Here are 5 ...
28/09/2026

October is nearly here, so now’s a good time to get prepared and start thinking about what you’ll be posting.

Here are 5 special dates to get you started, with plenty more already waiting for you inside SellOn.Social.

🌐 International Day for Universal Access to Information (28 September) – Educators, charities, journalists and organisations can share useful resources, discuss access to information or highlight why making knowledge accessible matters.

❤️ World Heart Day (29 September) – Healthcare professionals, wellbeing businesses and charities can share trusted heart health information, healthy habits or stories that raise awareness.

🎙️ International Podcast Day (30 September) – Podcasters, coaches, consultants and business owners can share a favourite episode, lessons from being a guest or conversations that have stayed with them.

🥗 World Vegetarian Day (1 October) – Restaurants, nutritionists, food businesses and wellbeing professionals can share favourite dishes, recipes or simple vegetarian swaps. Practical ideas and recommendations tend to be saved and shared.

💷 World Financial Planning Day (2 October) – Financial professionals, consultants and business owners can share practical planning advice, lessons about managing money or common mistakes people can avoid.

And that’s just a starting point.

Head to the Social Media tab inside SellOn.Social and click “Find Timely Content Ideas” to discover more special dates you can turn into content and get ahead for October.

Log In and Start Creating Your Content Ahead (Link in comment 👇)

Here are a few special days coming up this week that could spark your next post.💜 World Alzheimer’s Day (21 September) –...
21/09/2026

Here are a few special days coming up this week that could spark your next post.

💜 World Alzheimer’s Day (21 September) – Healthcare professionals, charities and support organisations can raise awareness, share trusted information or recognise those living with Alzheimer’s and the people who care for them.

🤟 International Day of Sign Languages (23 September) – Educators, charities and organisations can raise awareness of sign languages, accessibility and inclusion, or highlight the work of Deaf communities and advocates.

💊 World Pharmacists Day (25 September) – Pharmacies, healthcare organisations and professionals can recognise the role pharmacists play in their communities or share helpful health information.

❤️ World Contraception Day (26 September) – Healthcare professionals, educators and relevant organisations can share trusted information and raise awareness around reproductive health and informed choices.

🌍 World Tourism Day (27 September) – Travel businesses, hotels, tour operators and creators can share favourite destinations, hidden gems or memorable travel experiences. Personal recommendations and stories work particularly well.

And there are plenty more special dates already inside SellOn.Social.

Inisde the SellOn.Social Platform, go straight to the Social Media tab on the left-hand panel and click “Find Timely Content Ideas” to see what could spark your next post.

👉 Log In and start creating your content now. (Link in comment)

Here’s what I’ve learned after nearly 20 years in this industry:Social media WON’T WORK if you:- Don’t show up and post ...
15/09/2026

Here’s what I’ve learned after nearly 20 years in this industry:

Social media WON’T WORK if you:

- Don’t show up and post original content
- Mostly share other people’s posts
- Aren’t clear about what you’re selling or how it improves the lives of your ideal clients

The people who struggle with social media usually fall into one of two categories:

1. They ignore it because they don’t know what to post.
2. They’re constantly posting, but still aren’t generating leads.

If either sounds familiar, come along to my free live masterclass on 23 September.

I’ll show you how to connect your content to a wider marketing strategy that attracts the right people and generates more conversations, opportunities and leads.

📆 23 September
⏰ 12:00 PM PT | 3:00 PM ET | 8:00 PM BST

Register now! (Link in comment 👇)

There are so many valuable special dates happening this week, so we’ve picked out the ones you shouldn’t miss and that c...
14/09/2026

There are so many valuable special dates happening this week, so we’ve picked out the ones you shouldn’t miss and that could be worth creating content around.

💚 World Lymphoma Awareness Day (15 September) – Healthcare professionals, charities and support organisations can raise awareness, share trusted information or recognise those affected by lymphoma.

🌍 International Day for the Preservation of the Ozone Layer (16 September) – Sustainability professionals, educators and businesses can share environmental initiatives, progress or practical ways to make a difference.

🏥 World Patient Safety Day (17 September) – Healthcare professionals and organisations can highlight patient safety, share good practice or recognise the people working to improve standards of care.

👥 World Manager’s Day (18 September) – Managers, leadership coaches, HR professionals and business owners can share a leadership lesson, recognise a great manager or talk about what good management looks like.

🎓 International Day of University Sport (20 September) – Universities, sports organisations, coaches and wellbeing professionals can share sporting experiences, achievements or lessons learned through sport.

And there are plenty more special dates already sitting inside SellOn.Social, so there’s no need to go digging through your browser looking for ideas.

Go straight to the Social Media tab on the left-hand panel and click “Find Timely Content Ideas” to see what could spark your next post ✨

👉 Log In and start creating now! (Link in comment)

09/09/2026

You can have years of experience, know exactly how to do the work and have no problem putting together a proposal on behalf of an organisation.

But when it’s your name on the proposal and you’re the one asking for the money? That can feel completely different.

SellOn.Social helps you get clearer on your expertise, your message and what makes you different, then turn that into content that attracts the right clients. Try SellOn.Social now! (Links in comment)

▶️ Want to watch the full clip? It's now available on my channel ✨ (Links in comment)

Also, if you’d like to learn how to go from posting content to generating enquiries and clients, join me for my FREE Live Masterclass on:

📆 23 September
⏰ 12:00 PM PT | 3:00 PM ET | 8:00 PM GMT

👉 Register now! (Links in comment)

08/09/2026

The best-performing posts on social media right now have one thing in common: they tell a story.

But it’s not just about sharing any story.

A strong image stops the scroll.
An intriguing first line gets people to click “more”.
And the story itself keeps them reading and creates a genuine connection.

The challenge is knowing which of your own stories to tell and how to turn them into a post.

That’s exactly what SellOn.Social helps you do. It uses your own stories, experiences, advice and expertise to help you create content that sounds like you and supports your business.

▶️ Watch the full clip on my YouTube channel () to see what makes a storytelling content work and why this type of content is performing so well right now.

And when you’re ready to create your own:

👉 Try SellOn.Social and start turning the stories you already have into content that connects and sells. (Links in comment)

Here are a few special days coming up that could spark your next post.💪 World Physiotherapy Day ( 8 September) – Physiot...
07/09/2026

Here are a few special days coming up that could spark your next post.

💪 World Physiotherapy Day ( 8 September) – Physiotherapists, healthcare professionals, coaches, and wellbeing businesses can share recovery stories, practical advice, or simple ways to look after your body. Helpful tips tend to be saved and shared.

📚 International Literacy Day (8 September) – Educators, coaches, authors, and charities can share a book that influenced them, a learning experience, or why reading and education matter to them. Personal stories tend to resonate well.

🩹 World First Aid Day (12 September) – Healthcare professionals, trainers, workplaces, and community organisations can share practical first aid tips, training experiences, or reminders about being prepared. Useful, educational content tends to be saved and shared.

❤️ World Sepsis Day (13 September) – Healthcare professionals, charities, and organisations can raise awareness of sepsis, share trusted information, or highlight the work of those supporting patients and families. Clear, educational content works best.

☀️ Positive Thinking Day (13 September) – Coaches, consultants, wellbeing professionals, and business owners can share a mindset shift, a difficult situation they learned from, or something they’re feeling positive about. Honest, personal stories tend to spark conversation.

Find out more special dates on the SellOn.Social platform (Link in comment)

*********

I recently held a live Q&A, answering your questions about social media and marketing. Here’s one of the first questions that came up:

What type of posts are performing best on social media right now?

Without a shadow of a doubt, storytelling posts.

They’re not just great for getting reach and engagement. They help people get to know you, connect with you and, most importantly, trust you.

In this short 5 minute clip, I explain why storytelling posts work so well and share some real examples of the results they can generate.

▶️ Watch now (YouTube link in the comment)

And the good news? You already have the stories. You just need to turn them into content.

That’s exactly what SellOn.Social helps you do.

👉 Log In and try it for yourself (Link in comment)

Here are a few special days coming up that could spark your next post.💻 World Distance Learning Day (August 31) – Coache...
31/08/2026

Here are a few special days coming up that could spark your next post.

💻 World Distance Learning Day (August 31) – Coaches, trainers, educators, and course creators can share online learning experiences, student successes, or lessons from teaching virtually. Personal stories tend to resonate well.

✉️ World Letter Writing Day (September 1) – Businesses, coaches, and creators can write an open letter to a client, their younger self, or someone who influenced their journey. Heartfelt stories often receive a warm response.

❤️ World Sexual Health Day (September 4) – Healthcare professionals, educators, therapists, and relevant charities can raise awareness, challenge misconceptions, or share trusted educational information. Clear, respectful content works best.

🤲 International Day of Charity (September 5) – Businesses, charities, and community organisations can highlight a cause they support, volunteering experiences, or the people making a difference. Stories showing real impact tend to resonate well.

🧔 World Beard Day (September 5) – Barbers, grooming brands, salons, and lifestyle businesses can share transformations, grooming tips, or a bit of beard-related fun. Before-and-after photos can attract attention.

*********

New Feature Alert on SellOn.Social!

You can now add an administrator to your account.

That means you can give someone on your team, or your VA, access to create content for you every week.

Send them your video transcripts, presentation slides, blogs or other documents. They can upload them to SellOn.Social and turn the ideas you’ve already shared into content written in your voice, tone and style, using your unique opinions, stories and advice.

You stand out on social media without having to do any additional work, and your team member or VA has exactly what they need to create great content on your behalf.

You’ve already created valuable content. Now your team can help you make much more of it.

Log In and try this new feature now (link in comment 👇)

28/08/2026

A few snippets from a wonderful trip to Île de Ré and La Rochelle 🇫🇷

I’ve always loved the French language, food and culture, but there’s also so much to be said for stepping away from the desk, switching off and spending quality time with ma sœur 💕

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