Focus2020, Your CRM Partner

Focus2020, Your CRM Partner Customer Relationship Management, CRM, Marketing Automation, Loyalty Strategies, Data Management and Analytics, Property CRM

Focus2020 is a specialist Customer Relationship Management (CRM) Consultancy that helps companies find, keep and build loyal, happy, customer relationships. From defining your initial requirements to helping with systems and data integration, we have experienced people who are here to help. No job is too big or too small as we tailor our services to meet your needs.

Location-Based Apps & Your CRM: 7 Things to Know
11/04/2018

Location-Based Apps & Your CRM: 7 Things to Know

If you're unsure how to leverage the massively popular smartphone in your overall marketing strategy, don't despair.

The Top 10 CRM Companies for Business Owners?
09/04/2018

The Top 10 CRM Companies for Business Owners?

The market has become flooded with customer relationship management (CRM) solutions, making it incredibly difficult to narrow the field enough to find the right CRM software for your needs. If you have a good idea of what you’re looking for, however, the sheer number of options can be beneficial, ...

8 Tips for a Killer Social CRM Strategy
06/04/2018

8 Tips for a Killer Social CRM Strategy

Businesses need the right tools, data, and game plan to take full advantage of social customer relationship management.

Top tips for CRM success in 2018 - part two
07/03/2018

Top tips for CRM success in 2018 - part two

Last month I wrote about the ways companies can get the most from their CRM software (

Five key CRM Trends for 2018
02/02/2018

Five key CRM Trends for 2018

SugarCRM CEO Larry Augustin looks at the the CRM trends expected for 2018 – from “bloatware” and AI, to the definition of cloud changing…yet again!

How CRM is evolving to deliver differentiated CX
31/01/2018

How CRM is evolving to deliver differentiated CX

Customer relationship management (CRM) is more than two decades old. Companies initially used it to provide “inside-out” efficiencies – operational eff

CRM is not just about technology: How to build real relationships with customers
29/01/2018

CRM is not just about technology: How to build real relationships with customers

Enterprise Nation Adviser member Mark Neild from Agileering and Grow Inspires takes inspiration for building customer relationships from a recent Enterprise Nation event. I attended a really interesting Enterprise Nation meet-up just before Christmas at the Bluebird Tea Co. in Bristol. It is fascina...

CRM In The Age Of Data: Why CMOs Are Buddying Up To Big Data
24/01/2018

CRM In The Age Of Data: Why CMOs Are Buddying Up To Big Data

Big data is nothing new. However CMOs are realizing that to provide the best experience they need to utilize this data at every possible level.

With Gamification, CRM Is a Brand New Ball Game
19/01/2018

With Gamification, CRM Is a Brand New Ball Game

Advances in technology -- including speech analytics, metrics, a wider array of scrabble data, and perhaps even big data -- are making gamification a must-have tool in customer relationship management, call centers, collections, sales and other business areas. Technological advances have enabled the...

For Success, Marketers Need To Embrace Artificial Intelligence
17/01/2018

For Success, Marketers Need To Embrace Artificial Intelligence

AI was a key feature in new products unveiled at CES 2018, powering everything from laundry-folding robots and smart mirrors to autonomous cars and image recognition apps for the visually impaired.

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