20/04/2026
A good website SEO strategy is NOT just about SEO content. Ranking on AI search and Google search requires way more than just keywords on a page.
A huge part of SEO in 2026 happens off your site (i.e. off-page SEO). Yes, we’re talking about link building, which is now tied up in website authority building through reputation and digital PR. The goal is backlink building from high authority sites that send trust signals to Google and AI search engines like ChatGPT and Claude.
Because a handful of the right links from these websites will do far more for your rankings than hundreds of low quality ones.