Press Pass Media

Press Pass Media Need something written?

Website copy, blogs & newsletters for service businesses | Law, finance, healthcare, education & automotive | Journalist - 25 years’ experience

The summer holidays are here, which means our phones are full of photos from beaches, attractions, parks and family days...
06/08/2026

The summer holidays are here, which means our phones are full of photos from beaches, attractions, parks and family days out. But before you 'post', take a second look at what's in the background.

Most people know to be careful about sharing photos of their own children online. What many don't realise is that strangers caught in the background could also have a legitimate reason for not wanting their image shared.

A simple holiday snap could unintentionally reveal someone's location or include a child or adult whose privacy needs to be protected. If you're sharing content for your business, it's worth making this part of your routine too.

Do you check your photos before posting online?

Not adding captions to your video content? You're missing out on a huge audience - 85% of people watch social media vide...
31/07/2026

Not adding captions to your video content? You're missing out on a huge audience - 85% of people watch social media videos without the sound on!

And that's not all…

Around 11 million people in the UK are deaf or hard of hearing, making captions an essential part of creating accessible content.

Adding captions helps you:
✅ Reach more people
✅ Keep viewers engaged
✅ Make your content more accessible
✅ Increase the chances of your message being understood

It's a simple change that can make a big difference.

📌 Save this post as a reminder before you publish your next Reel!

People buy from people, and your customers are more likely to listen to what others say than to what you say!Sharing rev...
25/07/2026

People buy from people, and your customers are more likely to listen to what others say than to what you say!

Sharing reviews builds trust and credibility for your brand. When potential customers see that others have had positive experiences with you, they are more likely to trust your business and make a purchase.

Reviews also create relatable content for your social media channels. They tell a story about real people who have benefited from you, making your content more interesting and relatable.

Do you use reviews as part of your social media?

Did you know that 97% of businesses check your social media before contacting you? Even more surprising... 51% are put o...
19/07/2026

Did you know that 97% of businesses check your social media before contacting you? Even more surprising... 51% are put off if your channels aren't active.

Your social media is often the first impression people have of your business. An inactive page can make potential customers question whether you're still trading. If you want to show up more consistently on social media, start posting today.

Stop scrolling and start engaging. Take some time to respond to questions and comments in up to five communities where y...
13/07/2026

Stop scrolling and start engaging. Take some time to respond to questions and comments in up to five communities where your ideal customers already spend their time.

Don't hard sell, just offer helpful advice, answer questions, and join the conversation. People are far more likely to trust and buy from brands that show up with value before asking for anything in return.

My latest review is in 🙌🙌🙌
07/07/2026

My latest review is in 🙌🙌🙌

A little reminder to keep your accounts safe!
30/06/2026

A little reminder to keep your accounts safe!

24/06/2026

Most people aren’t struggling because they have nothing to say. They struggle because they’re too close to their own expertise.

The things that feel obvious to you are often exactly what your audience needs explained clearly.

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Chester

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