Ezy House

Ezy House Award-wining creative agency in London specializing in website development, branding, and marketing. Website: https://ezyhouse.co/
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We reimagines the intersection of design and technology, innovative solution to help you achieve extraordinary results. Award-wining creative agency in London specializing in branding, content, and design.

We’re pleased and happy to announce that the soft launch for our app - powered by Ezy House is now live on both stores. ...
21/05/2024

We’re pleased and happy to announce that the soft launch for our app - powered by Ezy House is now live on both stores. We're currently in the soft launch phase and plan to officially roll out to a wider audience in 2-3 weeks.

We'd like to call for beta testers who have registered for the beta tester program to use the app and provide as much feedback as possible. This will help us improve the app and create a better experience for you and all our beloved users.

We’re so happy to see a part of my dream come true. I've always wanted to see my creation come to life in these two stores.

Kudos to the team for this wonderful app!

Register to beta-tester program to download app free at: https://drivingtheoryai.co.uk/tester-registration/

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download free ebook   by Harvard UniversityEver wondered how academic breakthroughs transform into trailblazing startups...
02/05/2024

download free ebook by Harvard University

Ever wondered how academic breakthroughs transform into trailblazing startups? 💡 As an IP Strategist and Business Advisor, I've witnessed the incredible journey from lab to market - where ideas aren't just born; they're catapulted into industries!

In my tenure, aligning academic genius with entrepreneurial acumen has been nothing short of inspiring. At Harvard University, a unique guide I came across, tailored for its faculty, graduate students, and postdoctoral fellows, serves as a beacon for any academic looking to venture into the startup ecosystem. This guide doesn’t just scratch the surface; it dives deep into the strategic essence of launching a successful startup.

Here’s some gold dust for you! 🌟 Understanding the DNA of your innovation - is it ripe for a startup? Analyzing the market’s appetite, sizing up the competition, and securing the right funding - are foundational steps you can't skip. Remember, the right investors are not just funding; they're partners in your journey.

🔍 Are you leveraging your intellectual prowess to meet a market need? Have you considered the potential of licensing your technology? How robust is your strategy for the startup marathon ahead?

These probing questions are your starting blocks. Engage with resources like the Harvard guide to refine your strategy, accelerate your startup journey, and translate academic innovation into commercial success. Let’s not just innovate; let’s innovate to impact! 🌐✨

👏 Dive in, discover, disrupt - because the future waits for no one, and it’s yours to create!

👉Quote of the Day: "From classroom to commerce, let’s make market waves, For every scholar’s invention, there’s a business craze!" by Dr. Benjamin DELSOL😉👍😎🚀

Thanks a lot, Guillermo Flor, for drawing my attention to this great report!

Link:https://otd.harvard.edu/uploads/Files/OTD_Startup_Guide.pdf

Famous Logo Fonts Collection 🖤
04/11/2023

Famous Logo Fonts Collection 🖤

How to create short videos with artificial intelligence (Tiếng việt ở dưới)Tools: Chatgtp or Lovinbot (Free is the best)...
18/10/2023

How to create short videos with artificial intelligence (Tiếng việt ở dưới)

Tools: Chatgtp or Lovinbot (Free is the best); Pro Canva, Pexels.com for high quality images

1. Use AI to mark down script. Use prompt such as: Create a table of Quotes — Inspiring the Happy, Good and Funny in Life with 2 columns in this order: Vietnamese version, english version name.

————————————-
Quy trình nhanh làm video ngắn số lượng lớn từ AI (free)

Hỏi: em muốn làm clip song ngữ về những câu tiếng anh, lồng ảnh, video… đăng lên tiktok số lượng lớn thì làm thế nào?

Nguyên liệu: Chatgpt, hoặc lovinbot (ko cần xài chat gpt plus hay trả phí, cứ miễn phí là thích nhất); canva bản pro; pexels.com để lấy video/images chất lượng cao free.

1. Dùng AI lập bảng markdown 2 cột tương ứng cột tiếng anh và cột tiếng việt danh sách 10, 20 câu nói tiếng anh. Prompt cứ ghi ví dụ: Create a table of Quotes — Inspiring the Happy, Good and Funny in Life with 2 columns in this order: Vietnamese version, english version name. Cho các thể loại video khác thì dựng prompt tuỳ ý.

2. Copy bảng do AI tạo —> paste google sheet —> export csv

3. Lên canva pro, chọn mẫu video bạn ưng ý, chọn app —> search bulk create/hàng loạt tuỳ ngôn ngữ —> upload csv lên.

4. Vẫn ở trên canva. Thiết kế 1 frame video khung dọc mẫu, cho thêm hiệu ứng, thêm đoạn text 1 và text 2 tương ứng cột trong file csv, click chuột phải vào text, chọn connect data để biến text thành dynamic text. Chỉ cần tạo 1 video duy nhất, từ cái này sẽ tự nhân bản lên hàng chục video.

5. Từ tính năng app -> Chọn tính năng Genenate video, nó sẽ dựa trên data từ AI đã upload tự tạo 10, 20 page tương ứng 20 video dựa trên data đã upload. Download về máy.

6. Chọn lịch đăng dần lên youtube short/reel/tiktok. Bạn nên lồng thêm music, các hiệu ứng, ảnh có thể thêm cột trong csv và gắn url ảnh vào.

Done ✅

Bài sau, cách sử dụng AI phân tích số liệu, vẽ biểu đồ bằng AI miễn phí.

Credit: Đặng Hữu Sơn
Follow nhận thêm nhiều tips hay hơn nữa

eCommerce & Omni: The Marketing Funnel 💯As marketers, we wear many hats and have many jobs; building powerful funnels is...
17/10/2023

eCommerce & Omni: The Marketing Funnel 💯
As marketers, we wear many hats and have many jobs; building powerful funnels is one of them. Terrific visual by the Semrush team.

🎯 The Funnel: (3)
1. TOFU (top of funnel)
2. MOFU (middle of funnel)
3. BOFU (bottom of funnel)

🎯 Parts of each layer: (3)
1. Tactics
2. Content
3. Metrics

🎯 Goals of each layer: (3)
1. TOFU - “Generate interest, capture attention, and initiate the journey.”
2. MOFU - “Nurture and guide leads toward becoming qualified customers.”
3. BOFU - “Nurture and guide leads toward becoming qualified customers.”



Vietnam Market Report Platform

2023 SALES TRENDS REPORT (55 pages ebook)***comment YESS    NHEFind ways to blend technology into your marketing & sales...
09/10/2023

2023 SALES TRENDS REPORT (55 pages ebook)
***comment YESS NHE
Find ways to blend technology into your marketing & sales processes 🚀

Integrating digital technology is imperative in today's business landscape to deliver an exceptional customer experience.

Customer demands for personalized interactions and intuitive user interfaces have reached unprecedented levels.

Delve into this examination of sales trends and tactics that promise to ignite your inspiration. The data show the ongoing evolution of the buyer's journey, where top-performing sales professionals have adeptly adapted to meet and exceed their customers' heightened expectations.

What revelations from the analysis caught your attention the most? Are there any new insights that you envision implementing in the near future?

An excellent report by HubSpot

❌ Facebook ads don’t work, is that true?? “We hired an ad agency and didn’t get any results”I’ve been in this group for ...
04/10/2023

❌ Facebook ads don’t work, is that true??
“We hired an ad agency and didn’t get any results”

I’ve been in this group for a couple weeks now and those are some of the things I’ve been hearing about people’s experience with advertising on Facebook for their business.

In this post, I’m going to be talking about why this happens, how you can fix it.

Let’s begin!

Reason 1: Using Boosted Posts.

It’s probably happened to you before...

You post something on Facebook and then the apps tells you something along the lines of,

“For just $5, you can reach 500 more people in your area!”

Sounds like a great deal right?

Wrong!

Here’s why:

In a nutshell, boosted posts are essentially Facebook’s way of making money off of local business owners who don’t know what they’re doing.

I could make a whole post on just this topic but to keep it brief here’s 3 reasons why boosted posts are a waste of money.

A. Boosting a post severely limits the campaign objectives you can choose from, the ones they do offer you are a waste of money and time.
B. When you boost a post, you have an extremely limited amount of budgeting and scheduling options. So if you want to run ads for your restaurant only during opening hours, that’s gonna be a problem.
C. Boosting a post also limits your targeting options.

Reason 2: Not having a Facebook Pixel installed

I’ve talked with so many business owners who told me Facebook ads didn’t work for their business. Then when I go to their website I can see they don’t even have a Facebook pixel installed 🤦🏻‍♂️

What’s a Facebook pixel?

A Facebook pixel, commonly referred to as just a, “pixel” is a piece of code you put on your website that essentially tracks everyone of your visitors.

This tool is so invaluable because it will allow you to run retargeting ads to people who have visited your website, as well as provide you with data on who your customers are and what’s stopping them from buying.

If you’re using a platform like Shopify or Magento, WordPress,getting a pixel installed on your site is very simple.

If not, talk to your web developer and have them install it.

Reason 3: Not using the right campaign objective.

I have a simple rule for Facebook ads...

Facebook will give you whatever you ask or “optimize” for.

So if you’re trying to generate leads for your car dealerships, pick lead generation as your campaign objective.

If you want to generate conversions, use conversions as your campaign objective.

Stop wasting money on campaign objectives like brand awareness and engagement...

And then wondering why you’re not seeing a monetary ROI on your advertising spend.

Credit: Seji

Holiday season is coming! Boost your SEO game to make the most out of your business this wonderful time of the monthsFol...
03/10/2023

Holiday season is coming! Boost your SEO game to make the most out of your business this wonderful time of the months

Follow Ezy House for more business, marketing and SEO tips

Credit: SiteGround

16/08/2023

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