Zodigital

11/08/2025

A short love story: 1. client emails us asking for a new page as their other is working so well 2. We build it 3. They're ranking on page one

07/08/2025

It used to make me shudder watching a new website proposal get pushed forward when a clients current site was fine, it was the content and customer journey that needed fixing.

Website re-engineering is something Zoe created as part of our war on digital agencies selling clients too much for the wrong reasons. It involves keeping your website and your brand, but reworking the site to work harder for your business through SEO and a CRO (Conversion Rate Optimisation).

We look at the navigation, customer journey, call to actions, the copy & content, and page layouts.

06/08/2025

Completed a website re-engineering project for a scaffolding client a few months ago now and checked out their stats. Jan - mid July versus the same period last year:

31% increase in form submissions
92% increase in button clicks
38% increase in site visits

Website re-engineering involves keeping your website, your brand, but reworking the site to work harder for your business through SEO and a CRO (Conversion Rate Optimisation).

04/08/2025

AI is reshaping SEO, but not replacing it for local businesses.

If you're a service-based business relying on real customers in your area, your success still depends on being found and chosen by people searching nearby.

And that’s exactly what we help with at ZODIGITAL.

30/07/2025

Are you a service-based business that wants to get found by the right people locally?

Our Local Domination SEO package includes:
1. Fully optimised local landing pages
2. Blog content tailored to your services
3. Google Business updates
4. Local Facebook group visibility
5. And actual reporting that makes sense

Start showing up, getting booked, and growing. Go to zodigital.co.uk/contact to book a call

28/07/2025

It’s July 2025. What’s still working in SEO?

Here’s what we’re doing for clients every month:
✅ Local landing pages
✅ Blog content that supports the sales funnel
✅ Google Business updates
✅ Local citations
✅ Posts in Facebook local groups

The result?
Scaffolders, estate agents, and tech services dominating local search across East Sussex, Windsor, and Manchester.

Need a strategy that actually fits 2025? Let’s talk.

23/07/2025

A new website is live for this brand new business - a Psychotherapist specialising in clinical support for athletic break throughs.

We shaped the brand message, wrote the copy based on voice-note transcripts from our client explaining what mattered to them and most importantly turned around a cost-effective, speedy website so they can start lean yet professional

Check it out, its so fresh n so clean > https://performancepsychotherapy.co.uk

21/07/2025

When I say I do SEO I get asked two questions: 1. "What’s that?" 2. "Is AI going to put you out of a job soon then?" This is how AI is impacting what I do as an SEO pro and more importantly, how it should inform your SEO strategy.

Read the blog written by Zoe here:

I’m Zoe Collins, Founder of ZODIGITAL, the SEO first digital consultancy. This is how AI is impacting what I do as an SEO and how it should inform your SEO strategy.

19/07/2025

Is there ANYTHING more fulfilling in business than people tagging you in posts recommended you to people in your area?