Marketing&Strategy

Marketing&Strategy About thr 4Ps of marketing-product,price,place,promotion are in total marketing mix.

01/03/2023
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10/12/2022
If you are looking for the overall most effective marketing strategy for small business, content marketing is the winner...
05/11/2022

If you are looking for the overall most effective marketing strategy for small business, content marketing is the winner. Content marketing encompasses blogs, videos, social media posts, podcasts, webinars, and more – basically, any type of content you can distribute online falls into this category. :)

3.PlacePlace is the consideration of where the product should be available,in brick -and-mortar stores and online, and h...
10/08/2022

3.Place
Place is the consideration of where the product should be available,in brick -and-mortar stores and online, and how it will be displayed.
The decision is key :The makers of a luxury cosmetic product would want to be displayed in Sephora and Neiman Marcus, not in Walmart or Family Dollar. The goal of business executives is always to get their products in front of the consumers who are the most likely to buy them.

2.PricePrice is the  amount that consumers will be willing to pay for a product.Marketers must link the price to the pro...
29/07/2022

2.Price
Price is the amount that consumers will be willing to pay for a product.Marketers must link the price to the product's real and perceived value, while also considering supply costs, seasonal discounts, competitors' prices, and retail markup.

In some cases, business decision-makers may raise the price of a product to give it the appearance of luxury or exclusivity. Or, they may lower the price so more consumers will try it.

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