Pear Tree Media & Marketing

Pear Tree Media & Marketing We provide tailored marketing services to help you grow a fruitful business.

Services include:
- web design
- social media marketing
- content writing
- blogs
- video marketing
- brand design
- globalisation
- advice
- tele marketing
- SEO

🗓️Day 1: Welcome to my little corner of the internet where I show you how I take my customers websites from nowhere to a...
19/02/2025

🗓️Day 1: Welcome to my little corner of the internet where I show you how I take my customers websites from nowhere to appearing first on Google searches.

🔥Comment “FIRST” for a free website audit to see what it will take to get your first on Google. 🔥

🤷🏻‍♀️WHAT IS SEO
If you don’t know what SEO is, it stands for search engine optimisation so basically it is what we do to make Google show your website in search results to people looking for businesses just like yours!

😍 I love doing SEO because it is a measurable challenge, if what I am doing is not working then the website won’t come up in the search results, it is as simple as that.

🔥Comment “FIRST” for a free website audit to see what it will take to get your first on Google.🔥

💷I love helping other businesses grow and SEO has such a great return on investment because once you get up there, you see the results for months, even years WITHOUT having to spend on ads or post on socials.

🎯Imagine if every time a customer searched for your business, you were the first business they found! It helps increase your conversions because they already trust you - how many times have you said “let me google that”, people always think that if it’s on Google it can be trusted.

🔥Comment “FIRST” for a free website audit to see what it will take to get your first on Google.🔥

Follow for Day 2 where I show you how I audit a website and plan an SEO strategy.

SEO is really important for your website and a lot of designers don't consider the impacts a design will have on your SE...
18/10/2023

SEO is really important for your website and a lot of designers don't consider the impacts a design will have on your SEO. This often means that later on, when you want to start attracting more customers, you may even need drastic changes to your website to get it to work efficiently. 😫

When I do SEO audits, the biggest problem I find with my client's websites is that they are often built on Squarespace or Wix. These platforms are ok if you are building your website yourself but because the platforms are built to make it easy for you to do yourself, they also include huge amounts of third-party code, excess JS and HTML which makes your website slower and less Google-friendly.
Don't get me wrong, I have managed to get Squarespace websites into the top 10% of websites in the world for SEO but it takes major work and is not cheap to do.

I have only mentioned a few things in this post. I will do a video on the best ways to optimise your SEO and what I mean by each thing mentioned. Make sure you are following me to watch videos and content on SEO & websites.

If you have any questions, please get in touch, I am happy to help.

Make sure you save this post just in case you need to check your SEO later.

This website was an honour to work on. My amazing boy Tj passed away the day after I started making it. He was the most ...
23/05/2023

This website was an honour to work on. My amazing boy Tj passed away the day after I started making it. He was the most incredible dog. I used to speak to him like a human and he always understood. My soul dog ❤️

Spandow house is a dog rescue centre but unlike many other shelters they keep the dogs there until they are adopted and if they never get adopted then they stay forever!
Since seeing the video of Marshall and Millions, I’ve felt so sad that there are so many misunderstood dogs that end up in the wrong place at the wrong time but knowing that there is a place that will take on dogs that are seemingly “dangerous” and unwanted and won’t give up on them means the world to me.

It’s wonderful to know that the dogs at Spandow house will be so loved just as my little boy was and that there is hope for sweet dogs like millions and marshall who could have just been sent to somewhere like Spandow house!
If, like me, you’d like to do something to help there are plenty of options. You can donate on their new website, start a fundraiser, or even just share this post to raise awareness.

Follow them here Spandow House Dog Rescue

I will post the website link on my story and in the comments if you’d like to donate.

Loved creating this website for Bristol based Caricature artist and graphic designer, Tong. Tong is a startup company bu...
11/05/2023

Loved creating this website for Bristol based Caricature artist and graphic designer, Tong.

Tong is a startup company but as a startup they had to keep costs down until they had more profit to reinvest in marketing.

We had a consultation to find out more about their offerings and business goals.

They needed a website so that they can have a place to direct customers to either book their services and buy products.

We designed their website for them and then helped them with a DIY marketing package consisting of guidance on how to market their business for free. This included:

✨ Getting their business on Google Maps

✨ Improving SEO with reviews

✨ How to make the most of business cards and leaflets

✨ In-person advertising

✨ Utilising instagram reels

✨ How to get the most from social media.

✨ What strategies to use for future growth

All our clients have a 1-2-1 consultant so that they have someone to get advice from whether it be on technical issues such as data tracking, social media tips, or even payment providers. We are always here to help!

Get in touch today for a free consultation to see how we can help you grow a more fruitful business! Send us a message :)

This applies to your website and social media. The majority of people absorb information visually and if you make these ...
26/04/2023

This applies to your website and social media. The majority of people absorb information visually and if you make these mistakes then information you are trying to tell your audience will be lost.

3 simple things can make a huge impact of the actions customers take on your website and socials:

1. Too many fonts

Keep your brand consistent across your website. You can have up to 3 different fonts for captions, buttons, headings and paragraphs. but any more and it becomes distracting and looks messy.

2. No white space

Having 50-100px padding around each section of your website makes it so much easier to read and digest. Make sure it’s not too cluttered.

3. Bad Alignment

You should always align your content to the left because this is the first section that catches the eye. If alignment is off it can make your website look unprofessional and audiences can be put off.

If you have any questions about how to improve your website, send us a DM

If you want a thriving business in 2023 then you defo NEED a website! Here are the main reasons why:✨ Get discovered by ...
08/02/2023

If you want a thriving business in 2023 then you defo NEED a website!
Here are the main reasons why:

✨ Get discovered by new customers

70-80% of people will research online before visiting your store or making a purchase. If you don't have a website then how will you get found online?
You can try social media but even if you post every day, your website will still outrank your socials in Google searches. Think about how you search for a business to buy from... do you search for hours on socials or do a quick Google search?

✨ All of the most profitable businesses have websites in EVERY industry! There is good reason for this. Your website will help you scale up fast.

✨ Save time
Your website can integrate with automation tools that can make your life so much easier. You can literally get your website to reorder stock, book in meetings, send out emails and the best part is the website can be available 24/7 so you don't have to be!

If you have been thinking about updating your website or even getting one made then let's have a call. Maybe there are some things your website could do that would really benefit you.

Send me a DM to schedule a quick call.

Google Analytics is a powerful tool used to track user journeys and make predictions to help you grow your business. On ...
14/11/2022

Google Analytics is a powerful tool used to track user journeys and make predictions to help you grow your business.

On July 1, 2023, Universal Analytics will no longer process data. Instead Google Analytics 4 (GA4) will be used.

GA4 is a flexible event-based model that allow you to see unified user journeys across your website and apps.
Cookies are a thing of the past! (Don't you just hate it when cookie pop-ups appear?) GA4 no longer relies exclusively on cookies so you can learn about customers even with data gaps.

Ever noticed how you start talking about something and then you start seeing ads for it?.... That is what you could be doing by setting up all the right tools.

Get in touch to learn more... it is nearly Christmas so now is the time!

Rest in peace, her royal highness Queen Elizabeth ll 👑Yesterday we said farewell to the longest reigning British monarch...
09/09/2022

Rest in peace, her royal highness Queen Elizabeth ll 👑

Yesterday we said farewell to the longest reigning British monarch. She reigned for 70 years and 214 days.

If you don't know what you are doing, Google Ads can be costly with little results. Knowing the basics especially the ke...
08/08/2022

If you don't know what you are doing, Google Ads can be costly with little results. Knowing the basics especially the key terms is a good place to start.

✨An Ad campaign is what will be included in your ad, it includes everything: budget, location, keywords, ad groups, etc.

✨ When you set up your Ads you compete with competitors for your ranking in the Ads. Each type of automated bid strategy is designed to help you achieve a specific goal for your business.

✨ Your Quality Score (QS) is how Google determines how your ad should rank.
The higher your QS, the better your rank and placements on the Search Engine Results Page (SERP).

✨ Conversion is an action that's counted when someone interacts with your ad and then takes an action that you’ve defined as valuable to your business, such as an online purchase or a call to your business from a mobile phone.

✨ Call to action is content that is intended to induce visitors an impulse to perform a specific act such as click on your website or call you.

If you have any questions about Google Ads, send us a DM or comment.

If you Google similar businesses to yours this very moment there will be a sea of competition. That’s why having a uniqu...
12/04/2022

If you Google similar businesses to yours this very moment there will be a sea of competition. That’s why having a unique website makes such a huge difference!
Your website could be your greatest tool for pulling in new customers.
We can help you with never-seen-before designs that truly help you stand out from the crowd so your customers can remember you.

Get a free quote now! Send us a DM 📩

With a sea full of choice, it gets harder for customers to choose. Be the one that stands out from the rest with truly u...
12/04/2022

With a sea full of choice, it gets harder for customers to choose. Be the one that stands out from the rest with truly unique websites that attract your customers in.

Let’s have a chat, send us a DM to see how you can attract more customers to your business 👋

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