Netpeak.net

Netpeak.net Netpeak – Digital Growth Partner We're promoting businesses, not websites. We're not just growing traffic but attracting new customers and increasing sales.

This is what makes our performance marketing agency stand out from the others. Our main services include:
• SEO
• PPС
• SMM
• Email marketing
• Mobile app promotion

Plus more than ten other business lines. Feel free to visit our website to learn more. Our mission is to get from the Third World to the First within one generation without changing the geographical location. We truly believe in our

mission— every day we are trying to improve our work performance to inspire others to develop and make their city or even country a better place.

We claim to work only as a digital marketing agency.We don't have any platforms where you can get paid for completing ta...
27/03/2024

We claim to work only as a digital marketing agency.
We don't have any platforms where you can get paid for completing tasks on social media. We do not hire people through WhatsApp, where you must pay for test tasks. We don't ask users to create accounts on dubious platforms and top them up with their own money.

Our company has nothing to do with any of the dubious schemes described above.
We value our reputation and the honesty with which we conduct our business.

Be careful and do not fall prey to scammers trying to make money at the expense of well-known brands.

Expanding into new markets presents challenges, even for established brands. Companies entering unfamiliar territories m...
13/09/2023

Expanding into new markets presents challenges, even for established brands. Companies entering unfamiliar territories must focus on boosting brand recognition to leverage their reputation and resources effectively.

When the new market recognizes and trusts the brand, it helps establish credibility, attract new customers, and compete effectively.

Andriy Chumachenko, Co-founder of Netpeak Agencies Group, in an article for Forbes advises focusing on localized strategies:

“To expand brand awareness in a new market, focus on localized strategies. Leverage digital channels, adapt messaging to resonate with local culture, and prioritize influencer partnerships. This fosters connection, credibility, and relevance, which are all key for successful expansion.”

Read the full article below 🔽

"The connection between marketing and sales is something that should happen by default. Without it, there is no result."...
12/09/2023

"The connection between marketing and sales is something that should happen by default. Without it, there is no result." - mentions Andriy Chumachenko, Co-founder of Netpeak Agencies Group, marketing consultant.

"In a classic B2B format, marketing brings in customers from outside but knows very little about them, while the sales team communicates with customers but has no influence on where they come from.

Therefore, the former should understand the audience it attracts very well, and the latter should influence the quality. To establish this contact between the departments, it is necessary:

1. Synchronize

This means holding regular meetings. At least once a month, marketing and sales managers and their teams should meet and report on both departments, share news, comment on them, and make adjustments for improvement.

2. Measure.

Choose a common metric, an indicator of the quality of both teams. For example, at Netpeak, we use SAL (Sales Accepted Lead). This means that the lead from marketing has passed the MQL stage, the sales team has already talked to it, and an offer is being prepared. This metric can be indicative as it can be used to measure the quality of channels, regions, specific marketing activities, etc.

The sales team is incentivized to get the highest conversion rate from SAL to deal, so it is beneficial for them to move to the SAL stage only the leads that are most likely to start working with us. Why? Because every lead puts a burden on the production department to create a pre-sale, which means time is already being spent, and time is money.

At the same time, the lead scoring system motivates the highest conversion of lead to SAL, which shows the quality of service orders (how targeted they are).

To establish communication between marketing and sales departments, you need to:
- organize meetings and be accountable to each other;
- come up with metrics that will work at the intersection of what marketing and sales departments affect.

Then, the synergy of these teams will allow you to achieve pretty good results."

We've recently held the first open Meetup called End-to-end analytics for an e-commerce project. Now we'd like to share ...
07/09/2023

We've recently held the first open Meetup called End-to-end analytics for an e-commerce project. Now we'd like to share the main insights on how a business owner can analyze the effectiveness of marketing investments.

✅ Choose an approach to setting up end-to-end analytics according to the needs, resources, and development stage of your business. It can be end-to-end GA-based analytics, manual, SaaS-based, or the most effective format — building your own BI solution.

✅A custom BI system is a tool that can be another marketing channel. With a custom BI solution, you can make one general report to quickly evaluate the ad campaign effectiveness according to the chosen attribution system. In addition, you can use this data to earn more money.

✅ A custom BI system is a tool that can be another marketing channel. With a custom BI solution, you can make one general report to quickly evaluate the ad campaign effectiveness according to the chosen attribution system. In addition, you can use this data to earn more money.
- Define a set of products for upselling or personalized offers inside Google Big Query.
- Identify audiences similar to those who have already bought (lookalike).
- Predict the LTV of sales.
- Do the ad hoc research to understand the audience, build a funnel, and come up with a hypothesis to improve user experience and revenue.

Therefore, end-to-end analytics can serve as an additional marketing channel for your business and generate profits if you devote enough time and investment to this tool.

How can you increase your business sales in the global market? There's a way –to promote your product on Western online ...
05/09/2023

How can you increase your business sales in the global market? There's a way –to promote your product on Western online marketplaces. Let's check this strategy using the case study of the Netpeak and Biosphere Corporation.

To promote the products, our team chose Amazon because it's the best platform for the corporation's products. Amazon contains a large user base, serves various regions, and offers solutions for storing and delivering products to customers.

By carefully analysing the market and optimizing product listings, we received pre-orders for products even before they arrived at Amazon's warehouse. On average, our monthly sales increased by 328%.

What are the main approaches to building a team that Artem Borodatiuk uses as the founder of Netpeak Group?⌲ If you know...
31/08/2023

What are the main approaches to building a team that Artem Borodatiuk uses as the founder of Netpeak Group?

⌲ If you know the goal of your business and intentionally pursue it every day, making decisions is easy. The most important thing for an entrepreneur is to answer why. Why are you doing that? What should the future look like when you achieve everything you want?

For example:
7:00. I wake up with my family in my apartment in Kyiv.
8:00. I leave the car in the car park of the business center (name of the center) and go up to the 15th floor, which we have been renting for three years. I enter my office. There's a neon world map on the wall with ten flags in ten countries where my company has offices.
8:30. I look through the company reports from the department heads (department names) and then get ready for calls with my US team.

So plan your day by the hour and your week by the day. Write down by time periods how and what you do to achieve your goal as if you already have everything you want. Please note that there is nothing incredible in it because I am speaking about a typical future day, and it won't be winning some business Oscar or being on the cover of Forbes. That's why it's important to describe the gray everyday life, not just the bright moments of the desired future.

It's a good idea to do this to get clear on what you want to achieve. Later, you should re-read that and think whether this is exactly what you want. If the answer is yes, if you have answered all the why questions, the result will be yours. That is Why am I doing this?, Why am I not doing something else?, Why am I hiring new people?, etc.

So, the answer to the why questions will give you a lot of energy and strength in all the difficult situations that will surely come your way.
If you want something, all that's left is to decide whether you can, and that's easier.

Setting goals is the basis, the foundation of the future building.
But the real construction begins with reporting. That's when you start seeing the floors, walls, facade, etc. when the plan becomes a reality. Goals, reporting, and monitoring are definitely the foundation of success.

Uklon is a Ukrainian ride-hailing service that has successful experience in entering international markets. How to do ma...
28/08/2023

Uklon is a Ukrainian ride-hailing service that has successful experience in entering international markets. How to do market analysis, why is physical presence important, and what kind of teams to create? Read our carousel post, where we share insights from Vadym Ishchenko, a COO of Uklon.

Netpeak is Uklon's digital marketing partner. Together, we have successfully implemented paid advertising, SEO, PPC, and A*O strategies for the Uklon mobile app.

Kyivstar.Tech is an IT company based on 400 specialists of digital and IT teams of the largest telecommunications operat...
21/08/2023

Kyivstar.Tech is an IT company based on 400 specialists of digital and IT teams of the largest telecommunications operator in Ukraine — Kyivstar.

How does Kyivstar.Tech build its HR brand? Read our post below to learn more about that.

Netpeak is Kyivstar.Tech's digital marketing partner. Together we have successfully implemented paid advertising, SEO and PPC, A*O for the mobile app, and CRO strategies for the Kyivstar online store.

COMFY is the first omnichannel retailer of home appliances and electronics in Ukraine. The company is a leader in sales ...
07/08/2023

COMFY is the first omnichannel retailer of home appliances and electronics in Ukraine. The company is a leader in sales and efficiency.

“It is important for the consumer to have offline contact with the business, not only to confirm the quality of a product, but also to get some joy from the purchase.“

As part of the Anti-Fragile Business project, COMFY shares insights on omnichannel marketing in today's Ukrainian retail. Read the interview in pictures. 😉

What helped the online school of English to grow 2.5 times since the beginning of the war?As part of our special Antifra...
31/07/2023

What helped the online school of English to grow 2.5 times since the beginning of the war?

As part of our special Antifragile Business project, we talked to Olena Badovska, the CMO of Englishdom.

Read the business story in the carousel 👇

What helps the largest marketplace in Ukraine to survive in a time of high economic turbulence?As part of our new specia...
24/07/2023

What helps the largest marketplace in Ukraine to survive in a time of high economic turbulence?

As part of our new special Antifragile Business project, we talked to Yulia Novachenko, the CMO of Prom.ua.

Read the business story in the carousel 👇

Ukrainian businesses are an example of antifragility, which Nassim Taleb has mentioned in his book. We have talked to ou...
14/07/2023

Ukrainian businesses are an example of antifragility, which Nassim Taleb has mentioned in his book. We have talked to our partners about their own path to antifragile business.

Today we will find out more about trends, business plans, and key challenges of the largest omnichannel fashion retailer in Ukraine – .ua

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