Beyond Basic Marketing

Beyond Basic Marketing I help boost your online presence with killer content to increase your Sales & Bookings.

February Content Calendar 🗓I’ve pulled together some key dates relevant to a hospitality business (restaurants, dessert ...
01/02/2023

February Content Calendar 🗓

I’ve pulled together some key dates relevant to a hospitality business (restaurants, dessert lounges, bars, coffee shops etc…).

🌟For a BONUS check out my content idea prompts.

📌 SAVE This Post as a reminder for content prompts for this month & create beyond basic content! 👊🏽








June Content Calendar 🗓I’ve pulled together some key dates relevant to the hospitality (restaurants, dessert lounge, bar...
12/07/2022

June Content Calendar 🗓

I’ve pulled together some key dates relevant to the hospitality (restaurants, dessert lounge, bars, coffee shops) businesses.

🌟For a BONUS check out my content idea prompts.

📌 SAVE This Post - To help guide you through the month to create beyond basic content!








June Content Calendar 🗓Here is your monthly reminder to get planning on next months content.I’ve pulled together some ke...
31/05/2022

June Content Calendar 🗓

Here is your monthly reminder to get planning on next months content.

I’ve pulled together some key dates relevant to the hospitality (restaurants, dessert lounge, bars, coffee shops) businesses.

🌟BONUS also check out my content content prompts.

📌 SAVE This Post - To help guide you through the month to create beyond basic content!








Drowning in content creation for your business.🤿Here are 3 things you can keep in mind to make the process of content cr...
10/05/2022

Drowning in content creation for your business.🤿

Here are 3 things you can keep in mind to make the process of content creation easier and dare I say FUN!🤫

2) Put yourself in your ideal customer’s shoe👟:
The number one thing you need to do before you create a new piece of content, is to know CLEARLY who EXACTLY your speaking🗣 to on social media.
Think about their interests, the problems they're experiencing, the results / solutions they're looking for etc…
The better you know your target audience, the easier it will be to create content FOR them.

2) Identify🔎 the problems you solve:
No matter what you have to sell, you're ultimately selling solutions to a problem.
These solutions should be part of your content plan.

3) Repurpose content♻️:
This is one of the most efficient ways to come up with 'new' content.
You can repurpose social posts, blog posts, podcast episodes, YouTube videos, website content, product descriptions, testimonials.
You can even pull ideas from freebies, ebooks, courses..you get the gist.

Are you ready to STOP⛔️ feeling overwhelmed when creating content?

I can help create content efficiently and strategically for your business, so you can REFOCUS and STOP wasting time!

DOUBLE TAP 🤎 for the strength to create! 💪🏽















Stuck on content creation?Here’s 5 pieces of content you can create TODAY! 🎞📌 SAVE this post for later use. This will he...
25/04/2022

Stuck on content creation?

Here’s 5 pieces of content you can create TODAY! 🎞

📌 SAVE this post for later use.

This will help you create valuable content that aligns with your content strategy and helps you reach your goal. 📈

Double tap 🤎 if you found this helpful! And don’t forget to save 📌 for later.
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25/04/2022

Digital marketing for jewellery brands is no longer an option.

It is a necessity:
🛍 To drive store visits
📣 To increase brand awareness and elevate the image of your brand.

Opting for innovation social media campaigns to create awareness about your brand, promote your products and engage with your audience can play a direct effect on your sales.

Working with an international Indian Jewellery brand.

Like 🤎 if you liked this jewellery feed example.

Time for a quick IG audit!👇🏽I have a great tip on how you can effectively audit your Instagram bio.
To ensure your hitti...
22/04/2022

Time for a quick IG audit!👇🏽

I have a great tip on how you can effectively audit your Instagram bio.

To ensure your hitting all 5 points: 
🤝 Ask a friend or a family member to go through your bio and then write down the answer to each of these questions.

🧭 You’ll be able to see if you’re conveying the right message to your audience and potential followers.

DM a “🌟“ in the comments if you would like more in-depth info on how to optimise your Instagram bio with:
- Niche statements
- Finding and targeting your ideal audience
- Specific keywords

I’ll drop you my check-list breakdown’
















Successful coffee shops are able to leverage social media.

Coffee shops need the in-person presence🙋🏽‍♀️ of customers t...
13/04/2022

Successful coffee shops are able to leverage social media.

Coffee shops need the in-person presence🙋🏽‍♀️ of customers to increase sales, they must develop a strong online presence to ‘woo’ people and keep them coming back!

Stay tuned 👀 if you’re looking to develop a social media strategy for your coffee shop.☕️

I will be identifying ways you can utilise your social media platform to elevate 📈 your sales and increase awareness.

🤎 Like this post!















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Like if you found it useful!
Inconsistency in your branding can raise red flags 🚩for your customers. Making them questio...
07/04/2022

Like if you found it useful!

Inconsistency in your branding can raise red flags 🚩for your customers. Making them question not only the legitimacy but also how trustworthy your business is.

👑 Helps you to differentiate your business, making you stand out in your customer’s mind.

👩🏽‍💼 Gives your business a personality and identity that people can relate to.

📈 A strong brand can command instant engagement.

📑 Effectively delivers and reinforces your brand values and other key messaging.

🤝 Drives authority and trust in your business.

🔁 Drives customer loyalty and brand evangelism.

🏷 Helps you to position your brand in a way that supports your value proposition and pricing strategy.















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