Liz Spears Marketing

Liz Spears Marketing Freelance marketing consultancy for small businesses

Specialising in wellness & FMCG

London + remo

Client testimonial 🌟 ⠀⠀Thank you for your kind words Emma Regan, I adore working with you and your team! Exciting times ...
13/07/2020

Client testimonial 🌟 ⠀

Thank you for your kind words Emma Regan, I adore working with you and your team! Exciting times ahead for The Nourishment Academy!

Business 101. Things flow oh so well when you do do this! ⬆️🌟 ⠀⠀Forced business partnerships of any kind just ain’t gonn...
10/07/2020

Business 101. Things flow oh so well when you do do this! ⬆️🌟 ⠀

Forced business partnerships of any kind just ain’t gonna work out if you’re not on the same wavelength.⠀

This comes down to everything! Even your accountant! I’m switching mine out for someone who’s on my wavelength and I’m so excited about it! 💫

Don’t overlook the power of a professional, aesthetically pleasing and coherent IG grid!⠀⠀Does your website look slick a...
09/07/2020

Don’t overlook the power of a professional, aesthetically pleasing and coherent IG grid!⠀

Does your website look slick and professional but your Instagram is a little bit higgeldy-piggeldy?⠀

Are you hanging out over here on FB and neglecting the gram? If your customer is of the IG age bracket, then get yourself over there.

Instagram is not just a nice-to-have brand awareness tool, it’s a powerful sales tool too. ⠀

Social media usage has soared since March. Social activity during Friday and Saturday nights has risen by 32%. People are much more likely to check their Instagram feeds during working hours than they used to. As well as sprucing up your content, make the most of this rise of usage and get clued up on when people are most active ⚡️⠀

Stats from and econsultancy.com.

Last summer... when my roots were fresh and I wore dresses every day! *sigh* ⠀⠀Who am I kidding? I LOVE wearing activewe...
06/07/2020

Last summer... when my roots were fresh and I wore dresses every day! *sigh* ⠀

Who am I kidding? I LOVE wearing activewear every day and I’ve actually become quite a big fan of this accidental balayage look I’ve got going on! (Alright it’s not *quite* balayage but it’ll do! 😅🤣) ⠀

I’m intrigued, how’s everyone feeling about jumping on a plane this summer? Flights are CHEAP and most cancellations are free... I’m probably going to book myself a week in Italy very soon. There’s something about it that feels wrong but if it’s allowed...⠀

Pic courtesy of snapping for

I’ve recently started supporting two separate fitness coaches with their marketing and it’s got me so motivated to focus...
30/06/2020

I’ve recently started supporting two separate fitness coaches with their marketing and it’s got me so motivated to focus on *how* I’m working out.⠀

Since lockdown I’ve been exercising on average 5 times per week, but I’ve been doing very samey sessions and they’re not pushing me as much as I’d like them to. They’re short, get my heart rate up, and set me up for the day ahead feeling good, but there aren’t many weights involved and so my strength is suffering for it. Like anything, it’s important to work smart, not hard! I’m excited to optimise and start seeing and feeling some results 🚀 ⠀

P.s. dream dumbbells or what?!

⚡️How to maximise your online events⚡️⠀⠀A friend of mine asked me for some advice on how to share online content after t...
27/06/2020

⚡️How to maximise your online events⚡️⠀

A friend of mine asked me for some advice on how to share online content after the event has happened.⠀

They’re someone who’s used to attending events in person as a speaker and having a whole heap of beautiful event photography and attendee Instagram stories to share, and a general buzz and noise to benefit from afterward.⠀

Instead, at the moment events look like Zoom webinars, Zoom round tables, and IG and FB live interview styles chats.⠀

So how can you maximise your post-event exposure to really warrant the time and effort it took to host or be involved as a guest?

📷 Share a screenshot of the webinar or round table. Ask everyone to smile for a photo and capture as much of the energy as possible. Tag your attendees to encourage them to share for wider reach.

🎥 If it’s hosted on Zoom, make sure you’ve recorded it and ask permission of attendees if you can share a snippet of the best bits across your online channels. Share the recording in your email newsletter for those who couldn’t attend. You could also use that video content as a lead gen.

❣️ Share through stories or a post how it made you feel. Did you get warm fuzzy feels? Were you left feeling empowered and motivated? Did you leave feeling a little less lonely and more supported?

💬 Ask for feedback from attendees and share anecdotal messages. This works particularly well when hosting a Zoom event - ask people to share their feedback in the chat box before they exit the session. This way you’re getting their immediate reaction whilst they’re on that post-event high.

💡Share key nuggets of wisdom, insights and breakthroughs. Share the value to those who didn’t attend!

🖱 saveigtv.com is a website you can use to save down IGTVs from other people’s IG profiles. If you did a split screen live with someone on their channel and they weren’t able to save the video down for you, download it yourself and upload to your own IGTV! (Make sure you’re logged into your IG on desktop and upload the IGTV from your desktop too)⠀

Let me know if you have any other questions about this topic, I’d love to help! 👩🏼

Hello, I'm Liz, the founder of Liz Spears Marketing 👋I'm a Marketing Consult working with entrepreneurs and business own...
27/06/2020

Hello, I'm Liz, the founder of Liz Spears Marketing 👋

I'm a Marketing Consult working with entrepreneurs and business owners to help them to GROW organically ↗️💫

I'm experts in communicating brand values, mission and purpose whilst growing a vibrant, engaged community to build trust with and sell to. Short-term results meets long-term brand equity.

I understand that as a business founder, your greatest asset; time, can be poor. Focus can be spread too thinly, and marketing expertise can be a lacking due to strengths held in other areas. That's where I come in! I'm able to offer senior-level marketing consultancy and coaching support with flexible commitment to suit your own individual business needs.

If you'd like to find out more about working with me, visit lizspearsmarketing.com or drop me an email at [email protected].

Wishing you a wonderful day ☀️🍃💛

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