Twenty Six Six

24/01/2024

It's old but it's gold..!
You can build your own dreams or someone else's - the hard work is just the same. If you have an idea or a skill and feel it's time to get cracking, then give us a call 😃

We love a bit of business jargon, and after hearing this one bandied a bit more than usual of late, we thought we'd share for those not down with the lingo

01/03/2022

"time to enjoy the view yet?"
building your business takes time, effort, and teamwork.
ask us how we can get you there quicker .!
"you aren't just any business owner and we aren't just any business support agency"...talk to us.!

28/02/2022

"it's lonely on the way to the top"
were here to help support you and your business as you navigate
the road ahead, talk to us.!

27/10/2021

"if you do what you've always done, you will get what you've always got...probably.!"

Bill Taylor, the co-founder of Fast Company magazine, once stumbled across an obscure article written by a Product Manager in 1959 entitled “50 Reasons Why We Cannot Change.” The Product Manager, E.F. Borisch, compiled this list while working for the Milwaukee Gear Company, and many of the reasons still resonate as if they were written today:

If the only constant is change, a close second is the resistance to that change.

Bill Taylor, co-founder of Fast Company magazine, once stumbled across an obscure article written by a Product Manager in 1959 entitled “50 Reasons Why We Cannot Change.” The Product Manager, E.F. Borisch, compiled this list while working for the Milwaukee Gear Company, and many of the reasons still resonate as if they were written today:

Reason #1: “We’ve never done it before.”
Reason #4: “We tried it before.”
Reason #7: “It won’t work in a small company.”
Reason #8: “It won’t work in a large company.”
Reason #41: “We’re doing all right as it is.”
Reason #46: “It needs committee study.”

Bill re-published this list in one of the very first Fast Company issues, in 1993. Twenty years later, in 2013, Bill reflected on this list again in an HBR article and observed: “the more things change, the more the objections to change remain the same.”

12/07/2021

“Rather than striving for meaningful, perceived differentiation, marketers should seek meaningless distinctiveness. Branding lasts, differentiation doesn’t.”
– Byron Sharp

“Marketing Myopia and Brand Choice” - new cartoon and post https://marketoonist.com/2021/07/marketing-myopia-and-brand-choice.html

05/07/2021

Sound like a Star Wars movie? To a certain extent it is!
The world is super high-tech, futuristic, complicated, and can be way beyond us.
But we also know that if we don't integrate our business digitally and online, we are slowly drifting towards...D-day!
So if you're a small to medium sized business you're probably too busy working on and building your business to take your online presence to the next level.
And you will miss getting some of the business out there that others are enjoying.
I mean, you can't do everything, can you?
Well, yes. You probably can.
We have decades of experience and we love to see new shoots take the centre stage in their chosen field.
We love to contribute and are philanthropic by nature.
If you have a business story that excites us, you may qualify for a place on our 'FORGE' programme, where open up our pro services on an exclusive basis to up to 5 small to medium sized businesses alongside our private clients.
Why disintegrate when you could get all the help you need in order to integrate and grow?
So if you have a business and you think it's pretty special, tell us your story > https://www.twentysixsix.com/

23/06/2021

There have been many reasons we've had a good kicking for one reason or another.

Raising your personal or professional isn't meant to come easy.

Becoming who you want to be or creating a to be proud of isn't either.

Ideally, that business is one to be proud of and allows not only you, but those on the journey with you, to have a great lifestyle whilst in pursuit of the outcome...a pretty hefty .

Sometimes you need help. It can be lonely at the top and sometimes you need that extra push. Someone to challenge your opinions, who can offer a new perspective.

It's uncomfortable, and all too easy to justify underperformance and avoid a reality check. But changing your current direction is not a big decision, it's a simple choice that just needs backing with some commitment.

We call this a good kicking. And so long as you're being kicked in the right direction and with the right force behind you, the results can be staggering!

So if you think you're in need of a good kicking, let us know >>

www.twentysixsix.com

10/05/2021

What does ' ' mean to you?

“How to do ‘Design Thinking’” - new cartoon and post https://marketoonist.com/2021/05/designthinkingcartoon.html

05/04/2021

"As marketers, we have to be careful not to settle for campaign metrics...we have to push for business outcomes"

“Metrics Metrics Everywhere” - new cartoon and post on metrics that matter, social media, and business outcomes https://marketoonist.com/2021/03/metrics-everywhere.html

01/04/2021

Happy April 1st 😂

31/03/2021

We love this 😍

12/03/2021

We love a bit of business jargon, and after hearing this one bandied a bit more than usual of late, we thought we'd share for those not down with the lingo