19/05/2023
RECORD BREAKING SALES FOR REFY BEAUTY! 🎉
REFY Beauty, the e-commerce brand that empowers confidence and celebrates natural beauty, is achieving phenomenal success! Present in 180+ Sephora stores in the US and the highly anticipated UK's first Sephora store which opened in March of this year, REFY is setting the beauty world ablaze! 🔥
Our challenge was to support on paid media activation, & execute on new product launches. We revamped their Ad strategy, from Brand Awareness through to conversion focused ads across Instagram, TikTok, and Google Search. Working closely with the REFY team, we supported with on-brand asset creation that delivered the right message at every stage of the customer journey. 💻💫
And the results speak for themselves! Across the UK alone, we achieved a staggering total of 43,000 sales, with a 180% inc. in ROAS on Instagram, and 260% inc. in ROAS on TikTok! The growth in revenue experienced a remarkable 200% increase and a significant 45% reduction in cost per acquisition! 🔥
Check out the full case study via vouchglobal.com