Pink Orange Media

Pink Orange Media www.pink-orange.co.uk

30/12/2025

From festive storytelling to high-performing content series, you'll get everything here! ✨

We were proud to support Twyford School in bringing their 12 Days of Christmas advent campaign to life - a creative countdown inspired by the classic Christmas calendar, delivered through thoughtful graphics and video editing.

More recently, we’ve collaborated on two standout Instagram series that have seen exceptional engagement and reach:

🔥 Minute Mentor: concise, compelling 60-second lessons where teachers share something genuinely fascinating.

🔥 Twyford Reads: a warm, authentic celebration of pupils reading their favourite stories.

Both series exemplify how well-crafted, purpose-led content can resonate deeply with audiences when executed with clarity and creativity.

It’s been a genuine pleasure working with Samantha White and the team at Twyford, whose strategic direction and commitment to excellence have been instrumental in delivering such high-quality content.

Watch both the series on Twyford School's Instagram.

We've had a lot to be thankful for this year, so it's time for a proper ! Here's what we're so grateful for:💖 Great cli...
30/12/2025

We've had a lot to be thankful for this year, so it's time for a proper !

Here's what we're so grateful for:

💖 Great clients we serviced—from Kent to Berlin, South Africa to Indiana. You know who you are and we're deeply grateful for your collaboration and passion to make a difference in the world of education.

🧡 A team that shows up with heart and excellence: curious, creative, and committed to doing meaningful work, even when the challenges are big.

💖 Projects with purpose. Opportunities that allow us to blend strategy, creativity, and impact in service of learners and educators worldwide.

🧡 Partnerships that sparked growth! Collaborators who push our thinking, sharpen our work, and share our belief that education can change lives.

💖 A year of learning and momentum. New ideas, new places, new perspectives, and a strong foundation for what’s next.

As we wrap up the year, we’re carrying this gratitude with us into 2026.

Thank you for being part of the journey!

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India is the 2nd largest sender of international students, but the recruitment landscape is changing fast.Here’s what un...
23/12/2025

India is the 2nd largest sender of international students, but the recruitment landscape is changing fast.

Here’s what universities need to know about agents, platforms, and hybrid approaches 📘

Education marketers, what are you focusing on in 2026? 👋[Education marketing, international student recruitment, study a...
15/12/2025

Education marketers, what are you focusing on in 2026? 👋

[Education marketing, international student recruitment, study abroad]

Gen Z isn’t following the old recruitment scriptThey’re making decisions in months, not years: 56% within six months of ...
03/11/2025

Gen Z isn’t following the old recruitment script
They’re making decisions in months, not years: 56% within six months of applying.
They’re applying to more universities, demanding answers within 24 hours, and leaning on peers rather than prospectuses for trust.

Their priorities are shifting too: teaching quality still rules, but belonging, sustainability, and tech are close behind. And only one in three still want the “classic” four-year degree. The rest are looking for flexible, modular paths that fit their future.

Get ready for your next intake with the right insights.

📊 Download the full 2025 International Student Recruitment Report → Link in bio.

[Student Marketing, International Students, Enrollment Strategy, Higher Education]

👩‍🎓 India remains the #1 sender of students to the UK (126,535 currently enrolled), with postgrad business and computin...
27/10/2025

👩‍🎓 India remains the #1 sender of students to the UK (126,535 currently enrolled), with postgrad business and computing back on the upswing.

🧠 In Thailand, over 70% of outbound students choose STEM or business-linked programs.

📅 In South Asia, 45.1% of students start researching less than 6 months before applying.

📱Instagram leads platform use across Asia, but LinkedIn is surging for PG applicants, especially in tech and business.

Want to read the full report? Download your free version with the link in bio!

The newsletter top recruiters at Brighton, EUL, Newcastle, Northumbria and Berklee already read.Every month, (Ed)vertise...
20/10/2025

The newsletter top recruiters at Brighton, EUL, Newcastle, Northumbria and Berklee already read.

Every month, (Ed)vertise dives into:
• Market spotlights & student personas
• Wins + challenges straight from live campaigns
• What’s actually shifting student recruitment (this year? international SEO)

No fluff. No filler. Just the insights higher ed leaders actually use.

Subscribe to (Ed)vertise: Link in bio!

[Education marketing, student recruitment, education marketing newsletter, international students]

Most students don’t start with your name. They start with a question.From career fit to culture to brand prestige, each ...
13/10/2025

Most students don’t start with your name. They start with a question.
From career fit to culture to brand prestige, each stage is a chance to move from “maybe” to “yes”.
If you’re invisible at one stage, you’re out of the running.

Download our Global Student Recruitment Report for a full breakdown. Link in bio!

🇰🇪 A Kenyan student wants to study Data Science.7 universities. 3 countries. All in the running.Step 1: Country shortlis...
09/10/2025

🇰🇪 A Kenyan student wants to study Data Science.
7 universities. 3 countries. All in the running.

Step 1: Country shortlisting 🌍
What matters: Visa ease, cost of living, and post-study work rights.

Canada, UK, and Australia remain.

Step 2: Program shortlisting 🎓
What tips the scale: Specialist rankings and graduate employability matter more than overall rank.

From 7 universities, only 4 make the cut.

Step 3: Institution shortlisting 🏫
Scholarships, African student society, and campus life.

2 left.

And then, a winner.

The UK wins for a faster visa turnaround, clear Graduate Route messaging, and visible alumni success.

From 7 to 1, every filter is a chance to stay in the game or drop out of it.
If your university isn’t visible and convincing at each stage, you’ll never even know you were on their list.

📥 See more real decision funnels in our Global Student Recruitment Report. Link in bio.

LATAM: 5 countries. 5 growing opportunities 🌍 South America’s student pipeline is diversifying. From Colombia’s digital-...
03/10/2025

LATAM: 5 countries. 5 growing opportunities 🌍

South America’s student pipeline is diversifying. From Colombia’s digital-first Gen Zs to Argentina’s love for hybrid learning, each market has its own motivation.

👉 Swipe through for country-by-country insights.

Need to cite your sources? Download our Global Student Market Report. Link in bio!

It’s packed with:
✔ Market deep dives
✔ Student personas
✔ Enrollment trends
✔ Actionable strategy tips

International SEO has been a popular topic this recruitment season. Common questions we hear:📌 Can we do international S...
01/10/2025

International SEO has been a popular topic this recruitment season.

Common questions we hear:

📌 Can we do international SEO without country pages? It could, but the best practice is to have dedicated country pages.
📌 Can we use translation plugins? Please don't - they cause indexing and ranking issues!
📌 How to target local keywords? Run a market-specific audit, then integrate into high-intent blogs and pages.

Follow these 8 steps to build a foundation for search visibility, trust, and conversions in your priority markets.

Targeting new markets?

To learn more, visit our website. Link in bio!

Say goodbye to static brochures! 👋 Today's students crave interactive, value-driven content. Discover how quizzes, ebo...
17/03/2025

Say goodbye to static brochures! 👋 Today's students crave interactive, value-driven content. Discover how quizzes, ebooks, webinars, and more can transform your lead generation strategy and boost engagement.

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