05/09/2024
Instagram carousels are totally having a moment right now and if you’re not using them for your business, you’re missing out!
Carousels are a great way to give a lot of information and value or to share a story with your audience and stats are showing that carousels are currently being pushed to non followers so now is a great time to start posting.
Here are four things you need to do to make your carousels save-worthy, increase reach and get found by the right people:
💎 Tell a story - you have two opportunities to get your carousel seen; once with the first slide and if that’s missed, a second time with the next slide so it’s super important that your messaging is clear and you’re adding a ton of VALUE in all your slides
💎 Mix it up - pair audio with you carousel but also mix things up by including a mix of text, photos and videos in your carousel
💎 Use trends - trends are a great way to get seen but only if used in the right way. Adapt a trend to your brand or business such as a ‘what I eat in a day’ but in carousel format
💎 Quality of quantity - we want to make sure we are posting high quality content over photo dumps with no context. Make every slide count but giving your audience something
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