Wordbird

Wordbird We are the content partner that devises brilliant, insight-driven content strategy. We curate and c It was love at first write.

Agency Founder, Sarah Sowerby, started as a healthcare copywriter on Valentine’s Day, 1990. Words are the tools with which we tell our health brand stories. Yet in healthcare agencies, words are often the poor relations of strategy and art direction. Copywriters are usually kept in back rooms and wheeled out on high days and holidays. Agency folk often complain that ‘medical writers’ are not creat

ive enough and ‘creative writers’ are unable to work in an evidence-based way. Sarah wanted to create an agency with well-trained healthcare writers as the beating heart of the agency. Writers with a science background, who understand the evidence, but who are also trained to make a valuable, creative contribution. In Olympic 2012, she set up shop with two shiny, new science graduates and a determination to train them to be the best they could be. Soon multi-award winning Creative Director, Andrew Nicholson joined along with multi-talented, Client Services Director, Alison Squire. With a lot of hard work, Wordbird quickly grew to be a full-service, multichannel creative agency with a gritty team of 20+ and amazing, international client base. Words are the tools with which we tell our health brand stories, engage with patients, communicate with teams, manage safety and challenge, or deepen, beliefs and behaviour. And that’s why words remain at the heart of all we do.

Music is the start of many things, very clever advert from MasterCard
12/05/2021

Music is the start of many things, very clever advert from MasterCard

Depressing but true 😞
06/10/2020

Depressing but true 😞

Clever. Clever. Clever. Make mine a Sausage and Egg McMuffin!
10/02/2020

Clever. Clever. Clever. Make mine a Sausage and Egg McMuffin!

Thank you and a kiss. Who knew HMRC could be so charming!
06/02/2020

Thank you and a kiss. Who knew HMRC could be so charming!

04/02/2020
OMG! Soooooo true!
03/01/2020

OMG! Soooooo true!

Imagination goes down a treat in OAT-LY’s new campaign
12/12/2019

Imagination goes down a treat in OAT-LY’s new campaign

We are sold on sold!
11/11/2019

We are sold on sold!

When Ireland lost the rugby to New Zealand, Guinness captured the mood brilliantly. Pure Genius.
04/11/2019

When Ireland lost the rugby to New Zealand, Guinness captured the mood brilliantly. Pure Genius.

30/10/2019

Where would we be without the words? Cadbury’s calls on us to 'donate our words' to help the lonely at this time of year.

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