AxiCom

30/11/2023

Samsung is a globally recognized leader at the forefront of mobile communications. We are honored to be selected as the media and analyst relations agency of record for Samsung Networks in North America.

Facing a rapidly changing industry, telecom executives are rushing to open new markets, adopt new technologies and identify avenues of growth to bring financial stability. We are thrilled to partner with Samsung to help develop messaging, thought leadership and event management for the media and analyst community.

The AxiCom telecom team brings to Samsung our rich experience working with leading CSPs and adjacent telecom businesses, with experience spanning strategic narrative creation, thought leadership, media and analyst relations and crisis communications.

https://bit.ly/3Gnmh5y

27/10/2023

Innovation galore, courtesy of Fast Company's 9th Annual Innovation Festival.

During an action-packed trio of days, we dove deep into the wild world of how brands and their partners get experimental and creative. This environment promoted a sense of unity, providing a safe space for brands to reveal their more vulnerable side.

Check out our top 5 takeaways: https://hubs.la/Q026YXwV0

26/10/2023

The biggest challenge in security? Many people still don't get how risky weak passwords are. You might think your password is unique but anyone can be targeted. And no, “password” is not clever for a password; 4.9 million other people use it. 😉

Here at AxiCom, we understand the importance of effective communication in today's high threat landscape. For Cybersecurity Awareness Month, Account Executive Daria Zhukova reflects on how media can positively influence cybersecurity. https://hubs.la/Q026R9Wz0

13/10/2023

AI has the potential to address the current skills gap in the cybersecurity industry. Rohit Ghai, CEO of RSA Security, sat down with Fortune to discuss AI's role in the future of cybersecurity as technology progresses. Cutting-edge AI is touted as a groundbreaking advancement in tackling complex problems. However, its effectiveness hinges on humans posing the 'right' questions.

During no better time than Cybersecurity Awareness Month, we congratulate our client, RSA, on their recognition for innovative security solutions.

If you want to broaden your security horizons, check out the full article here: https://hubs.la/Q025tcQW0

'Cybersecurity faces an identity crisis,' writes RSA CEO Rohit Ghai.

26/09/2023

Welcome back to , where we showcase an AxiCommer’s favorite tech influencers and creators worldwide.

This week, Account Executive Aiden Shurley spotlights K Miller, a renowned content creator with a passion for educating the public about evolving technology and the tools that they provide. With a focus on AI, Miller excels at making complex subjects both entertaining and accessible.

Check it out:

30/08/2023

Billions of people, leading Fortune 500 businesses, and cutting-edge scientific research institutions around the world rely on AMD technology daily to improve how they live, work and play.

We are thrilled to be selected as their global partner in corporate communications, B2B and B2C public relations, public affairs, social media, and analytics.

https://hubs.la/Q020HlxZ0

11/07/2023

We’re kicking off a new series, Techie Tuesdays, highlighting Axicommers’ favorite tech influencers and creators around the world.

Digital Account Director Christine Menchaca is getting the ball rolling with her pick, Bryan Dechart and Amelia Dechart of Dechart Games. Christine has a passion (or is it obsession?) for video games and loves to seek out gaming influencers with unique POVs. And as voice actors, the Decharts don't just play games, they make them. Check it out:

18/06/2023

Ah, Father's Day, the perfect opportunity to celebrate the unsung heroes in our lives. Those who not only tolerate our questionable life choices but also pass on their own twisted sense of humor. They don’t call them “Dad jokes” for nothing. We asked a few AxiCom dads how their parenting skills crossed over into the agency-verse. Here's what they had to say. ➡️

What skills have you acquired from fatherhood that you apply to your careers? Let's hear it!

05/06/2023

Ahoy! Please welcome aboard our new SVP Media Strategy, Mindy (Reisinger) Nelson. No matter the terrain, Mindy is in it with clients for the long run. Her passion for worldwide travel and nearly 20 years of comms experience inspire new insights, perspectives, and stories that push her global clients out of their comfort zone and into new and unexpected places. Sound off in the comments to join us in giving her a warm welcome! https://hubs.la/Q01Snmf00

Mindy Nelson, AxiCom's new senior VP of media strategy, spent the last two years as Ketchum's tech media lead.

15/05/2023

WARNING: reading our recap of RSA Conference 2023 will (probably) make you a cybersecurity comms whiz!

Our very own Tod Freeman details standout trends, takeaways, and the top coverage drivers from the conference a few weeks ago. Check out the expertise here: https://hubs.la/Q01PXR3D0

For communicators, the challenge of breaking through with product announcements and pitches is indeed harder, given the overall decline in media coverage, but AxiCom's cybersecurity team ensured the most opportunity for success at the RSA-Conference.

15/05/2023

Last week, we embarked on an journey to create our own entry using free tools.

From debating about rhyme and testing music AI tools to the max - not to mention bringing our band to life - it's been an eye-opening way for us as an agency to understand the possibilities, and risks, the impact of generative AI has for us, and our clients.

And we learnt a lot on our quest for Eurovision AI glory 😉

Missed the articles? Catch up on all things AI and Eurovision by visiting our website: https://bit.ly/3pEbv5V

12/05/2023

Welcome to the third, and final, day of our AI challenge.
Lyrics ✔️
Music ✔️😬
There was only one thing missing...the band itself.

Join us as we put Generative 's image-making tools to the test to give our group the Eurovision look.

It’s the final stage of our journey to get Generative AI to create a song entry worthy of Eurovision. With the lyrics and music ‘complete’ we needed a band to sing it…