Effie UK

We lead, inspire, and champion the progressive practice and practitioners of marketing effectiveness.

08/03/2022

Our latest Report, in partnership with UK, is out now. Embracing constraints, setting clear objectives, and sticking with long-running campaigns are key themes to the most effective UK campaigns during the pandemic crisis.

Download the Report here: ow.ly/4mn750IcWxj

25/01/2022

Mark your calendars - the 2022 Awards open today. Entry deadlines run 18th March - 6th May and we’ll be running workshops & speed mentoring to help you craft an entry.

Enter your ideas that worked: ow.ly/vV6u50HCxFM

04/10/2021

After a huge amount of deliberation and the expertise of nearly 200 judges – we’ve got 26 cracking Finalists for this year’s Effie UK Awards.

We saw an impressively diverse pool of work, from large financial services brands to start-up and scale-ups and everything in between. It's clear that talent right across our industry rose to the challenge of a very turbulent 2020. A massive round of applause 👏 for these inspiring finalists and their respective teams:

McCann Manchester, McCann Bristol, Spark Foundry, Wonderhoodstudios, ENGINE UK, Publicis Poke, MullenLowe London, Saatchi & Saatchi, Creature, Mother London, Oliver/U-Studio, Leo Burnett, In the Company of Huskies, Above+Beyond, Karmarama, MG OMD, OMNIGOV at Manning Gottlieb OMD, MediaCom (UK), Goodstuff, Mindshare, Mediahub UK, Universal McCann (Bristol), Aldi UK, Boursin, Branston Pickle, Cazoo, Cushelle, Dacia, DHSC NHS Test, and Trace & HM Government, Direct Line, eve sleep, KFC, Lynx Africa, McDonald’s, NHS England, Persil, Pink Lady, Rugby League World Cup 2021, Smurfit Kappa, Subway and The British Army.

Please join us in celebrating their achievements at this year’s Effie UK Awards Celebration & Leadership Summit on October 7th . We’ll reveal who made it through to win a Bronze, Silver and Gold award and bring you 3 thought provoking content sessions from some properly clever headliners and panelists. We'll be revealing the key lessons and insights that can be gleaned from our latest winners, explore UK marketing's most ignored issue (class), and discuss how effectiveness needs to be more than the bar graph at the end if you really want to maximise results.

And the best news is: it’s FREE. Open to all. And CPD accredited. October 7th, 3-5:30 pm.

To see the full agenda and register. Sign up here: bit.ly/EffieUK - it’s not one to miss!

28/09/2021

Join us for our live Q&A on ‘Class: UK Marketing’s most ignored issue?’ ’ at ’s Ideas That Work: Leadership Summit & Awards Celebration, October 7th 3-5:30pm.

‘The Working Class’ is an audience that is stereotyped and widely ignored by the marketing community.

From inclusion in the industry to thoughtful targeting and representation in the marketing we create - what can we learn from those who are confronting the industry’s most unconscious bias?

This powerful discussion will be led by our expert panel who have real-world experience in this area and will provide actionable advice for producing forward-thinking work. Join Steven Lacey (Founder, The Outsiders), Asad Dhunna (Founder & CEO, The Unmistakables), Vicki Maguire (Chief Creative Officer, Havas London), Nicola Kemp (Editorial Director, Creative Brief) & Andy Nairn (Founding Partner, Lucky Generals) on the day.

During the 30-minute session, they will be engaging in a live Q&A - so it’s not one to miss!

Free to sign up and attend here: https://bit.ly/EffiesUK

23/09/2021

Interested in learning about 'Effectiveness is a journey not a destination?' with ?

Effectiveness is often seen in the rear-view mirror as brands craft away at award-winning storytelling. But for business, it's an iterative journey to reach your next goal. In this 30-minute bitesize session, you'll learn about effectiveness in the real world and hear from marketing leaders from each corner of the industry. They'll share what strategies, metrics, and techniques matter to them most in the ever-changing world.

Join us to hear our expert panel discuss their key learnings from the marketing industry. We'll tease out some of the best techniques, strategies, and tactics that will help you plan and adapt to today's ever-changing world.

Oct 7th, 3-5:30 pm Register to join the 30-minute session at the Summit & Awards Celebration for FREE here: https://bit.ly/EffiesUK

22/09/2021

What are the Latest Lessons In Marketing Effectiveness in 2021? analysed the latest winners to find out. Join our expert panel to hear the latest findings at 's Summit.

's session outlines the top applicable insights from this year's Effie's UK Awards Winners. They discuss their findings with smart leaders representing every corner of the industry. You'll learn varied perspectives and receive their practical advice giving you ideas to drive growth for your brand.

Oct 7th
3-5:30pm BST

Sign up here: https://bit.ly/EffiesUK

10/09/2021

Join us at the Effies UK: Ideas That Work: Effie Leadership Summit & Awards Celebration where we'll be celebrating our Winners and Finalists who have been the biggest brand and agency disruptors in the industry over the last year.

We'll be awarding the movers and shakers of the marketing world, and also sharing actionable insights into why their groundbreaking tactics landed them a place in this year's celebrations.

After the turbulent times of 2020, this year is not one to miss!

Sign up here: https://bit.ly/EffiesUK

09/09/2021

Registration is now open for Effie UK!

: Ideas That Work: 2021 Effie Leadership Summit & Awards Celebration (7th Oct, 3-5:30 pm BST)

Join the big industry disruptors from Facebook, Ipsos, Publicis Media, Santander UK, Jellyfish, and more in their unmissable sessions on marketing effectiveness. They share their notes from on-the-ground experience and provide actionable advice and insights to help you drive successful brand growth.

Sign up here: https://bit.ly/EffiesUK

10/06/2021

We know many of you are finalising your entries and could use a little extra time, so we’re pleased to offer a week’s extension to 25th June. Download your Entry Kit, review helpful tips & guidance, and enter your most work at www.effieuk.org

19/05/2021

How do we want to be? During last week’s ‘Bounce Forward’ Summit, in a session moderated by Campaignbrief’s Nicola Kemp, The Unmistakables' Asad Dhunna, Essity's Tanja Grubner & The Outsiders' Steven Lacey shared their top advice for brands & marketers pushing for progress and wanting to create a more inclusive version of representation. Watch it here: http://ow.ly/C8lU50EPjcV

17/05/2021

Last week's 'Bounce Forward' Summit is now available on demand.

What have we learnt? Hear what Diageo's Cristina Diezhandino, Uber's Danielle Hawley & TikTok's Khartoon Weiss will take forward from the past year in this insightful conversation, moderated by Adweek's Stephen Lepitak: http://ow.ly/WyCd50ENZNH

13/05/2021

The 'Bounce Forward' Virtual Summit begins in 10 minutes! The event is free & open to all, but advance registration is required. Hold your spot here: https://bit.ly/3naLvtj

Address

London

Website

http://www.effieuk.org/

Alerts

Be the first to know and let us send you an email when Effie UK posts news and promotions. Your email address will not be used for any other purpose, and you can unsubscribe at any time.

Contact The Business

Send a message to Effie UK:

Shortcuts

Want your business to be the top-listed Advertising & Marketing Company in London?