06/10/2025
Hashtag :
"Social posts are effectively an advert and are seen by bodies such as the Advertising Standards Authority (ASA) as coming under their remit."
In recent months, posts have been picked up for using hashtags that the ASA perceives to be a claim, for example or text on the screen making a claim about a product having benefits such as ‘boosting energy’ or ‘helps me sleep.’ -HFMA.
https://www.newnaturalbusiness.co.uk/play-by-the-rules