Content Naomi

Content Naomi Helping purpose driven organisations connect with people through clear, authentic communications with impact.

Introducing dream client: Caroline Aird at South West MS Therapy Centre in As a charity CEO, Caroline has strategic and...
08/12/2025

Introducing dream client: Caroline Aird at South West MS Therapy Centre in

As a charity CEO, Caroline has strategic and operational oversight of a busy service supporting over 100 people with MS and other neurological conditions, in person, every single week at the centre in Digby, Exeter.

Caroline saw I was offering comms support at a time when she was facing gaps in her team. She was wearing too many hats; from fixing the boiler to arranging an AGM and everything in between!

I hadn’t heard about the use of hyperbaric oxygen therapy before and so was fascinated to visit the centre and learn more. Since then, I’ve been supporting the team on comms and we’ve been working to grow awareness of the centre, the physio and group exercise offer, as well as the search for new premises.

I’ve loved learning more about the brilliant work they do, and the impact it has on their members. If you, or people you know, are interested to learn more, the centre is here on Facebook and LinkedIn and is a perfect example of the VCSE sector filling a gap in health and support services in our communities in the South West.

If you are connected to a building owner or landowner in Devon who might be seeking a new tenant or buyer, please share the ask and get in touch with Caroline who would love to hear from you. All options considered! 🏢https://www.southwestmscentre.co.uk/news-articles/devon-charity-urgently-needs-new-building-to-support-people-with-multiple-sclerosis

01392 447411
[email protected]

05/11/2025

How good is this as an example of GP comms?

This made me smile on my Monday morning run this week. If you're not already, make sure you follow , and take your belov...
27/09/2025

This made me smile on my Monday morning run this week. If you're not already, make sure you follow , and take your beloved leather shoes or autumn boots along for some tlc. The new sole kind, not the waterfalls kind.

Has everyone seen Jani in Paris? ❤️Well, this lovely friend popped over there to pick me up some lucky socks for my busi...
25/09/2025

Has everyone seen Jani in Paris? ❤️

Well, this lovely friend popped over there to pick me up some lucky socks for my business meetings, because I'm a business woman.

Thank you so much - they are lucky socks!

PS I do roll my eyes when I see legs and feet photos shared. However, when I searched my google photos for "feet" to find this pic to share, there is an alarming amount of ill judged footwear combos documented.

Does anyone else find it hard to delete photos, even if it's just a record of that time you spilled paint on your £3 Aldi sliders?

You guys!!I'm buzzing that you, my inner circle of fabulous people, heard the quest and you responded. At the point of w...
14/09/2025

You guys!!

I'm buzzing that you, my inner circle of fabulous people, heard the quest and you responded. At the point of writing this I have 20 whole real life friend followers. Including my sister, husband and Mum.

The last few weeks I've been looking at options and balancing family life with meeting potential new clients and pulling together proposals. What to charge? How much detail to include and how many ideas should I give away for free? How much are my outgoings really going to be? Until I land some paying clients I'll be testing out free tools such as the Canva scheduling tool and seeing if it works. If you are seeing this beautiful off the shelf design on Sunday morning then it does.

I've also learned some cool email automation and lead capture stuff using Microsoft tools.

I need a training budget.
I need sales training.
Anyone s**t hot at sales want to share the wisdom or any recommendations for materials?

Image: Text reads 'Thank you! 20 Followers' in a white graphic circle outlined in lime green with eight blue hands surrounding and pointing to the circle.

12/09/2025

Hi, welcome to another business page from me..(goodbye 'Women Washing Windows', 'Dating Malarkey', 'Holy Crepe' and 'Doris Events' - those are stories for another time), and hello to Content Naomi!

I’m Naomi, a freelance communications consultant based in the South West. After years working in PR and Communications across education, the arts, health and VCSE, I know how hard it is to deliver strategic communications.

I'm here to create a freelance practice doing the work I want to do, with the organisations I want to work with.

Setting up a page, touting for business and particularly on LinkedIn gives me the 'ick if I'm honest.

But Chatgpt tells me I should share:

Simple comms tips you can actually use

Ethical storytelling advice for charities

A behind-the-scenes look at life as a freelance comms pro

It also says "Your stories deserve to be heard". Now that, I couldn't agree with more.

More on AI later.

Sorry but I cannot with the emojis. Enough is enough. Or maybe just one...🤩

Watch this space as I try really hard not to give myself or you the 'ick.

Follow if you'd like. Thanks!

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