27/05/2026
It’s time for a long overdue reintroduction post! “Hi!”👋🏻
And the only way to do this in my authentic voice is literally to talk into the mic and write this out as I go.
I’m Lianne. I started this account not as a business, but just to help people and that’s still at the core of what I do. But of course, it’s only help if it’s actually what people want and need.
So over time, I’ve learned to stop giving unsolicited advice (mostly😅) and instead use the things that trigger me on Instagram; the moments where I think “people are getting this wrong” as fuel for my own content.
I originally started this account to help a friend I met while doing admin in a Facebook group. They had car detailing products to sell, so I suggested we try Instagram. And everything I learned from that, I turned into content: shared in a way that was simple, human, and not full of industry jargon.
And then I suddenly realised… this is just social media marketing, which thousands of other people are already doing 😅 I now call myself a brand and content strategist cos it’s bigger than just “what should I post?” It’s about looking at the heart of your brand and what it represents to build a community aligned with your mission who want to get involved and champion the same thing. 💖
As clients started coming to me and asking for help with more and more things: writing emails, building websites, editing reels, filming content, product photography, community nurturing, outreach, I just kept learning more and more along the way.
So the core of what I do has always been the same: trying to help people. But the mission is really about being a bridge between what people think and feel, and how to translate that into content that actually connects with their ideal community and having a bit of fun while doing it and hopefully spreading some joy along the way too! ✨
Here’s a fun fact about me and why I’m called Beachseeker®️I spent 7 years living in Brighton and 15 months living in Australia - my favourite beach ever was Whitesands Beach in the Whitsundays. 😍🌊🐠😌
What’s something about you I don’t know yet?