06/03/2026
Behind the scenes of a recent project…
I’ve been working with Hawthorn Lodges Country Park to improve their website, SEO and online advertising.
The project brought together:
✔ Website optimisation
✔ SEO improvements
✔ Google Ads management
✔ Facebook & Instagram advertising
✔ Analytics and conversion tracking
The results so far:
• Cost per enquiry reduced by 33%
• Advertising spend reduced by 22%
• Enquiries increased by 16%
It’s a great example of how the right website, proper tracking and well-managed advertising can work together to generate more enquiries.
You can read the full project overview here:
👉 https://johncorner.co.uk/project/hawthorn-lodges-website-optimisation-seo-paid-ads/