22/04/2025
One of the biggest myths in self storage marketing?
Thinking the person who signs the lease is the same one who found you online. Truth is, the decision-maker is often younger — way younger.
📊 Our data shows that 25–34-year-olds are leading the charge when it comes to online research and engagement.
Yet many operators are still marketing to the person at the desk, not the one behind the screen.
📱 Digital-first discovery is already the norm. In 10 years? It’ll be the only norm.
Customer behaviour is evolving — your marketing should be too.
Let’s make sure you're ahead of the curve. Get in touch with our team today and let’s make it happen.