NGF 4.0

24/11/2020

https://youtu.be/JHo1ayig2As
Why does matter? And what can Managed Service Providers do to improve their security stack in 2021?

Some of the leading cyber security experts share their insights: 's Rob Rae 's Danny Jenkins join Bruce McCully during the MSP2.0 "What you need to add to your security stack 2021" talk. Worth a watch!

https://discover.threatlocker.com/ringfencing
https://www.youtube.com/watch?v=JHo1ayig2As&feature=youtu.be

Ryan Denning - VP of Sales, Blackpoint Cyber Rob Rae - Senior VP of Business Development, Datto Danny Jenkins - CEO, ThreatLocker Bruce McCully - President -...

20/10/2020

https://discover.threatlocker.com/die-psa-rmm-integration

ThreatLocker® ermöglicht es Ihnen, Zugriffe zu bestätigen, indem Sie Anwendungen und Daten abgrenzen und in eine Whitelist einfügen. So kann nichts durch die Ritze fallen.

10/09/2020

Der Weg zum Managed Service Provider (MSP/MSSP)
Wie weit sind Sie schon in Ihrer Weiterentwicklung zum MSP? Wir bewerten Ihren Fortschritt. Erfahren Sie mehr: unter www.barracudamsp.de

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21/08/2020

It's official - my nomination to be one of the "IT women of the year" (Germany) has now gone live. Hugely humbled by this tremendous honour - so if you have a few minutes, and feel like voting - pls do! Also - the incredibly talented Rebecca Quinlan (who I'm proud to call my colleague and friend) - has been nominated too, in the team leadership category. Myself - in the 'business innovation' one.
To vote: simply click on the 'crown' symbol below the picture, scroll to end, leave your details and press submit. Easy.
Thank you for your support! To be nominated for this incredible accolade is a career highlight for sure - but I wouldn't be where I am without the support from so many people. I simply love what I do - and I couldn't & wouldn't want to do it without my friends, family, colleagues and the industry as a whole. "If you do what you love, you'll never work a day in your life." Thank you all!

Das WOMENS IT NETWORK bringt Frauen aus der IT zusammen und fördert den Austausch, gegenseitige Unterstützung und nachhaltige Stärkung von Frauen und jungen Talenten.

24/07/2020

Your website isn't just your shopwindow but also the back bone of your business. It is can be a powerful tool to generate more inbound leads for your business, but it's an essential tool to attract new talent to your business.

This blog highlights why a website of an MSP is truly the backbone for your MSP business - for more reasons than one. Read more!

My name is Ryan. I’ve worked as an MSP marketing professional for the past 3 years, and in the IT channel for over 7 years. A few years ago, a company website was only for big blue-chip organisations with the money to have one. This left small businesses to magazine and radio ads, and to […]

25/06/2020

Marketing Guide for Managed Service Provider ) - Part 5 - The importance of listening and understanding needs.

Listen to your clients and try to identify a problem that the client may be facing and show the value your offering can bring to resolve their issue.

Knowing the business of your customers and being able to ask questions and listen to what causes them pain is critical to creating core marketing messages.

Once the have been identified, a (technical) solution to it can be created. And provided on a monthly recurring basis. Therefore ensuring that your clients know that they can rest easy, knowing their pain points are being taken care of. No matter what.

Providing a solution on a monthly recurring revenue ) basis allows you - the MSP - to know your monthly revenue, AND your clients know exactly what their IT bill will be - every single month. No matter what issue may arise.

Contact me to find out how we can help you develop and improve YOUR and ex*****on as a Managed Service Provider.

19/06/2020

Marketing Guide for Managed Service Provider ) - Part 4 - is being technically savvy good enough in 2020?

The short answer is: no. Potential customers can find out everything about a technology with a 30-minute Google search.

Your customers are looking for complete solutions that will save them time and money, provide them with a 360 offering, with business continuity to enable them to keep working, no matter what the situation or if a crisis arises.

Offering them to , and which continuously add value and provide operational efficiencies, bundled together in a monthly solution is going to meet their need. At a fixed monthly cost to them, as well as a fixed revenue stream for you.

Provide them with regular educational, thought-leadership content that enhances your offering and highlights how your solution is THE solution for prospects, offers value for them and and provides peace of of mind for them, knowing their IT is being looked after, 365/24/7. No matter what. #

Contact me to find out how we can help you develop and improve YOUR and ex*****on.

11/06/2020

Marketing Guide for Managed Service Provider ) - Part 3 - The Art of Sales Enablement.

In Part 1 and 2 of the Marketing Guide for MSPs & was covered. This chapter is all about the the art of Sales Enablement.

Sales enablement are initiatives driven by a comprehensive strategy can promote unification across marketing and sales and, in turn, close more business. This includes: ; ; and FAQs.

bring trusted industry expertise. You must gain trust both by showcasing your expertise and staying honest. One of the biggest benefits of working with an MSP is the industry expertise and knowledge you bring to the table.

Case studies or testimonials from your previous work can be powerful tools for prospects to illustrate the positive impact your service / solution has had for other customers.

Use those reviews to emphasize your reliability, too—no one will give you the keys to their network if they don’t trust you.

Contact me to find out how we can help you develop and improve YOUR and ex*****on.

08/06/2020

Marketing Guide for Managed Service Providers (MSPs) - Part 2

What is 'Inbound Marketing' and why is it so important?
Inbound marketing is educating your customer base and guiding them through the funnel with valuable content and offers. Inbound marketing tactics work not only to convert visitors into leads and nurture leads into customers but also to generate demand for your product or service.

Inbound marketing methods can include blogging and Search Engine Optimisation (SEO); paid advertising, gated content; lead generation; email marketing and lead nurturing. And of course having strong call to actions on your website!

To find out how NGF4.0 can help you develop and improve YOUR inbound marketing - Just DM me or email [email protected].

04/06/2020

Marketing Guide for MSPs - Part 1

Demand Generation: A true demand generation strategy accounts for every touchpoint in the buyer’s journey — all the way from anonymous visitors to delighted customers, and can be broken down into four manageable parts: brand awareness, inbound marketing, sales enablement and customer retention.

Brand Awareness

To generate demand, people must know who you are. The first step is to develop brand awareness, the extent to which contacts and customers can recollect and recognise your brand.

Brand awareness methods can include building brand identity; identifying buyer personas; establishing thought leadership; leveraging a strong social media presence and maintaining positive public relations.

To find out how NGF4.0 can help you develop and improve YOUR brand awareness - Just DM me or email [email protected].

28/05/2020

Hallo liebe MSPs! Falls ihr dieses Tool noch nicht kennt - vielleicht einen Blick wert :) - ich finde, es ist ein tolles 'value add' fuer euch in dem Moment wo ihr euer Technology Stack expandieren wollt. Und - es ist kostenlos fuer MSPs!